Artificial Intelligence applications are almost everywhere, unknowingly we use AI services every single day and have made it a part of our lives. The movie recommendations, social media feeds, and the voice on your phone are all examples of AI that already plays a role in your daily life and that of your customers. It is projected that AI will be a game-changer for all industries in the coming years. As enterprises have incorporated AI into their systems and are doing quite good, but SMEs are still uncertain and not sure about potential use cases of AI for them. Small businesses still doubt whether AI can really bring a change in their business processes. As AI feels so accessible to consumers that it must be within reach of small business too! GoodWorkLabs, the renowned artificial intelligence company in Bangalore excels in providing AI solutions to enterprises as well as small businesses. So if you are running a small business, you must leverage AI and go ahead of your competitors. Let’s further delve into the four different ways artificial intelligence can help your small business to grow –
AI Turns Your Data Into Action to Get or Stay Ahead of your Competition
Customer Relationship Management (CRM) platforms are an essential tool for businesses of all sizes. They help you keep track of every interaction you have with your customers. If your business collects data on every customer interaction then AI can help you turn that data into actionable steps that can pay big dividends by putting you one step ahead of your competition.
Acquire Competitive Intelligence
AI can help you to gauze every bit of digital information your competitors produce, that too quickly and easily. Several tools have been created that allow you to keep tabs on everything your competitors do online, gather the data and then distill it into easy-to-read reports. These types of AI competitive intelligence tools let you gather much more detailed information faster, allowing you to respond faster and more efficiently to changes in your industry that could affect your business.
Automate Customer Interaction
Chatbots are one of the most basic ways AI can directly help your small business. Whether it’s on Facebook Messenger or Whatsapp, you can now launch a chatbot with minimal programming skills. Instead of focusing on the tech, you simply need to consider what kind of things a user is most likely going to ask about and then develop a comprehensive script that can assist them. Customer-facing chatbots help you save a lot of time when it comes to frequently asked questions. The best way to get the most out of a customer-facing chatbot is to see if you can boil down your customer service calls to the five most commonly-asked questions. Basically, what do you routinely take care of that you might be able to pass off to a chatbot? The good news is that it doesn’t just make things easier for you, it also removes friction for your customers and makes it easier than ever before for them to make a decision to buy.
Video Content Creation for Marketing Campaigns
In addition to streamlining customer interactions and data analysis, video content has become an indispensable tool for businesses seeking effective audience engagement. AI has revolutionized the way businesses create video content for marketing efforts. With a top-notch best ai video generator, even small businesses can produce high-quality video ads and testimonials without requiring expensive production equipment or professional videographers.
Free Up Your HR and Management Resources
Chatbots not only help with customer queries it also helps HR to stay away from redundant questions that are asked by employees again and again. To solve it, new HR chatbot solutions are being developed to help you streamline the routine inquiries and make sure your people are focused on what matters the most. If you spend a lot of time taking care of your team, it might be time to look into getting more help from an AI solution.
How can you leverage AI for your business?
AI has only begun to enter the workplace. However, it already shows great promise as a valuable tool that can not only save you time and money but improve nearly every facet of your daily processes. Artificial intelligence is popular for good reason and it can help you to accelerate your organisation’s growth and move ahead of your competitors. Luckily, there are a number of solutions out there to help you run your small business faster and smarter than ever before. What you need is to recognise them and act on it. Are you still thinking about, how you can incorporate AI in your business? Then talk to our expert team at GoodWorkLabs. We will help you to double your growth!
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