Category: Mobile App Development

Forecast 2021: Mobile App Development 

Top mobile app trends to watch out in 2021

 

Decades have passed since mobile phones made their way to our lives. From click to touch, they have only been evolving year-on-year to give the best possible experience to the consumers. Likewise, mobile apps have introduced creativity and changed the way people live, work, shop, play, connect, and relax. The year 2020 came in to completely change our lifestyles and taught us to embrace multiple technological developments. These changes had a positive effect on the mobile app development industry; which eventually led to the growth of small, moderate, and large companies.

In research by Statista it is predicted that by 2021 the number of mobile users worldwide will grow by 3.8 billion. Therefore, it can be concluded that enterprises and businesses will easily meet their goals with the mobile app optimised with advanced technologies.

In this article, we discuss which technologies are expected to be deployed in 2021 and beyond. To make the best use of the mobile app in 2021, below are the top 3 possibilities to discover the leading trends in mobile app development:

 

Top 3 mobile app development trends in 2021

 

Data, AI, and ML will continue to lead

Data, Artificial Intelligence (AI), and Machine Learning (ML) have completely redeveloped the face of mobile app development in the last few years. The use of these leading technologies in mobile app development has exponentially accelerated the growth of businesses and companies across the globe. A perfect combination of AI and ML backed with data can save companies a lot of money, grab user attention, and increase revenue. A basic example of AI incorporation: Today, many organisations tend to incorporate AI chatbots into their mobile applications – the use of this is increasing daily.

 

Apps optimised for wearables 

Over that last few years, portable and wearable technology has seen a great expansion in the market and expected to grow further in the coming year. Smartwatches, health monitors, and training straps are the most trending wearables. It is noted that wearable technology has grown by 15% in the last four years. Therefore, developing applications that better link to portables and wearables through smartphones using IoT is the need of the hour.

 

Mobile applications with a touch of reality – AR and VR

An Augmented Reality (AR) app is a software application that blends the real-world environment with interactive visual, audio or other content. Businesses and companies can better engage their customers and increase their revenue by using VR and AR technologies in their mobile applications as they provide an unforgettable experience to the users. Globally, these innovations are used for smartphone users to create improved customer interface that can help marketers boost profits. Therefore, the use of AR and VR is expanding every day across the industries – from healthcare to games to travel to education to sports.

 

GoodWorkLabs, leading mobile app development company

GoodWorkLabs is one of the leading mobile app development company in India, the USA, and Europe. We have a proven end-to-end experience of developing successful mobile applications for many of the world’s leading brands and companies. Should you be looking for a mobile app developer, then connect with us at +91- 9863077000 or [email protected] for a free 1-hour consultation of how we can help you.

 

What Are The Top Features Of a Successful Fitness Application?

The idea of living a healthy and fit life has widely been accepted by people in the last few years. HIIT, yoga, personal training, and diet plans have become buzzing activities amongst the boomers, millennials, and gen z. Also, recently when the world was locked-down during the COVID pandemic, many people have successfully invested their time and energy in health and fitness activities than ever before. During this time, social media had a movement of #WorkoutFromHome. This has lead to the growth of in-demand fitness applications that help people to workout from the comfort of their homes.

The modern trend of blending fitness and technology is growing very rapidly. Today, smartphones, wearables, and fitness mobile applications have become an integral part of our fitness regimes. The easy accessibility of fitness mobile applications is making people better, healthier, and fitter. They are here to stay and disrupt the traditional fitness industry.

In this article, our experts highlight the top features that help in developing successful fitness applications.

Before we start listing the features, let us acknowledge that there are a variety of fitness applications:

  • Home Workout Apps
  • Nutrition and Diet Apps
  • Activity Tracking Apps
  • Fitness Training Apps – HIIT and Yoga
  • Meditation Apps

 

Top Features of Fitness Apps:

Easy Sign-up and Profile Creation 

Creating personal accounts using the phone number or email id or social media account is very important as this allows users to save and maintain their records even if they, later on, change the devices. A complex and lengthy registration process will only make user disinterested, ask for only important, yet minimal information. The easiest way for profile creation is by providing an option to sign-up using their social media account.

 

Tracking Daily Regimes and Activities 

A person performing fitness activities using fitness application is always goal-oriented. They want to know and understand their progress and how far are they from their goal(s). A simple fitness tracker, help users gauge the number of calories they have burnt, hours they have slept, number of steps they have walked, amount of calories they have ingested, the weight they have gained/lost, BMI, etc. Therefore, a fitness application without this track-able feature is of zero use to anyone.

 

Social Media Integration 

Fitness related content is one of the most shared content on the social media platform. People love sharing their fitness routines, trackers, and fitness achievements on their social media handles. This helps them build a network of like-minded people. Therefore, enabling the user to share their fitness updates on the linked social media channels is of utmost importance today.

 

Gamification 

It is always necessary to keep your users hooked and engaged. While they are using your application for tracking and following the best fitness routines, you should also help them earn some instant gratification to make them feel valued. Fitness applications must-have features like – enabling user to compete, win rewards, upgrade to badges, and scale their progress bars.

 

Integration with Wearable Devices 

Syncing mobile application with various fitness wearables is the most important feature. This helps users seamlessly perform their fitness routine and track their progress in a much detailed manner. These wearable devices can detect the physiological factors (blood pressure, pulse, heart rate, etc) and store the information in the mobile application. Also, they help you compare the data of weekly, monthly, and yearly reports. All these captured information can help the virtual trainer to monitor the user more effectively.

It is the combination of the discussed and other features with friendly UX/UI that enables the fitness application to grow and succeed. A happy user will recommend the application to peers and like-minded groups which can further add to the success of your fitness application.

If you are looking to develop a fitness application or improve your current application, then GoodWorkLabs is the tech partner you need. GoodWorkLabs is the leading mobile app development company in India, the USA, and Europe. We come with hands-on experience in building end-to-end mobile applications. We look forward to providing you a one hour free consulting, reach out to us at +91- 9863077000 or [email protected].

 

Best Features To Build The Most Successful And Impactful Education App

The education system has gone through 360-degree revolutionary changes in that last few years. With more and more proliferation of smartphones to every nook and corner of the world, online education has become an acceptable norm today. Also, post the COVID-19 pandemic effect, almost all the schools and colleges have changed their teaching methodologies and have successfully incorporated online education. Therefore, it would not be wrong to say that the pandemic has further leveraged the growth of online learning or e-learning platforms across the world.

With digital learning becoming the order and norm of the day, there is a tremendous growth opportunity for EdTech players. From school education apps like Byjus to Vedantu, and professional learning apps like UpGrad to Edureka all have seen an exponential growth post-CVOID-19 phase. With the rising demand for education applications or e-learning mobile applications, the competition to leverage and sustain has also increased. Therefore, to grow during times like these, EdTech applications will have to incorporate some relevant and fascinating technology with engaging content.

Let us look at some of the technologies that aspiring EdTech start-ups can incorporate in their e-learning apps:

 

The right use of AR and VR technologies

Now that the children are learning from home their practical exposure to the theories have taken a back step. Though there are tremendous online videos to understand the practicality of the subject, it is not very effective. For students to understand a practical concept in-depth the ideal way is for them to perform an experiment and learn from their experience. AR and VR technology can help them get closer to reality and provide an immersive experience while they are seated in the safety and comfort of their homes. The right use of these technologies can help students learn geography, perform chemical reactions, watch a plat grow – all of this and more while they are learning from home.

 

Using AI to help kids learn and grow at their speed

The learning and grasping power of every student is different. Few learn a concept in the day and few take a week to understand them. In a traditional set-up, teachers get a chance of interacting with students in-person and understanding their learning speed. This helps them understand which students require more of her time and help to learn a concept. As the student and teacher interaction has now got digitised, it is difficult for teachers to have a closer understanding of the student’s learning behaviour and patterns. This is when the use of artificial intelligence (AI) can help teachers understand which students require more of her help and time in the respective modules. EdTech apps can host an algorithm to analyse student’s learning pattern by throwing questions at the end of each module, analysing the number of replays, etc. The data so collected, can help teachers break down the concept into smaller understandable fragments. This personalised feature can do wonders for education apps, and this should be on top of every EdTech app’s checklist.

 

Live learning 

While most of the EdTech applications have this feature, it is very important if you are planning to develop an EdTech mobile app. This feature can not be overlooked, as this provides the most immersive, personalised, and real-time experience for every student. Live interaction with teachers can help students learn concepts faster, clear their doubts quicker, and ask more candid questions. Irrespective if an application is dedicated to a student or professional user, this feature can make or break your EdTech app experience.

Whether you are a school, college, institute, university, or an EdTech start-up – we would like to tell you that this is the best and right time to invest in the development of an e-learning app. These apps are very much in demand today and are growing exponentially as we discuss. This is the time when you can take advantage of the current situation and pick a pie for yourself.

Should you be looking forward to developing an EdTech or e-learning mobile application, GoodWorkLabs should be the best tech partner for you. GoodWorkLabs has a proven experience in developing immersive Edtech apps for Sesame Street and EkStep Foundation. Our work for Ekstep Genie App is a milestone. The app was recognised by the International Design Center in Berlin and was further nominated for the IDC UX design awards. You may connect with us at +91- 9863077000 or [email protected] for a free 1-hour consultation of how we can help you.

 

Factors to Consider while Selecting the Best Mobile Application Development Company

In the previous decade, the requirement for enterprise software development, particularly from mobile application development companies has expanded exponentially. To foster a seamless user experience, Fortune 500 companies, SMEs, start-ups, and budding entrepreneurs are investigating every possibility. Consistently many businesses are venturing into the development of mobile applications intending to engage users and generate more business. A compelling mobile application has a key part in a business’ success. Therefore, organisations and entrepreneurs must choose a custom-built mobile application to improve their operations and ROI.

Choosing the best mobile application company can be an extreme assignment for some business visionaries. The explanation is simple, today there are a large number of mobile application development agencies which makes it hard for them to make an informed decision. Truth be told, each entrepreneur ought to consider some key factors before on-boarding a tech partner to develop a mobile application. It requires a precise examination to get the desired assistance for your business. Also, mobile applications have become the endurance and sustenance unit for each online business. It is the coolest method to connect with your intended interest group and meet your objectives of significant growth, expansion, and increased ROI.

Let us look at the parameters you should consider while choosing a mobile app development company:

 

Understand your requirements:

Create a comprehensive list of features you need in your application and the assistance you require to develop your mobile application. You ought to have the option to characterize the specific things you are searching for in a mobile application. This would depend on your business domain and the sort of products or services you are attempting to offer. Regardless of whether you are looking to set-up a not-for-profit mobile application, you should have rightly characterized its usefulness. Also, not to forget, you must be unique.

 

Look for an Innovative Company

Choosing mobile application companies that develop inventive applications or create out-of-the-box software will be an extraordinary decision. By employing such an imaginative mobile application developer, it will be easier for you to create an application that is attention-grabbing, unique, effective, and efficient. At large, your application can increase the user traffic if you employ an innovative mobile app development company for your requirements. The explanation to this is, that they create mobile applications that can stand the test of times, as they are developed with high-customisation and user insights at their core.

 

Development Approach:

The approach that an app developer takes can have two direct effects on your project and business: time and budget. Each application requires a customised development model which can help it to be unique and extraordinary. During the development phase, if a mobile app development company takes a ‘one size fits all’ approach, it might end up being a failure. If this is not taken care of, the outcomes could be delayed in addition to other complications.

 

Check for the company’s experience:

Experience is another main consideration that helps entrepreneurs in shortlisting the best mobile application development company. The organization you choose must have experience in developing a similar application. More than the number of applications created by these developers, it is the quality of the developed application that matters more. Building a great mobile application isn’t a simple assignment. It requires core domain knowledge, exceptional aptitude, business understanding, and innovative mind of mobile application developers.

To develop a seamless, effective, and engaging mobile application, you must check the aforementioned crucial factors while on-boarding a mobile app development company. If you invest some time in this process and choose the right partner for the development of your application, then you are sure to receive most fruitful benefits in return.

 

GoodWorkLabs is a global mobile app development company. We build custom-made and agile mobile applications that help organisations achieve their business goals effectively. We are known to make the best use of global tech trends while developing mobile applications that excel massively. Reach out to us at +91- 9863077000 or [email protected] for a free 1-hour consultation of how we can help you.

Mobile App Development Vs Website Development

Mobile App Development Vs Website Development

The digitization of the world has made a great impact on the lives of people. People are increasingly getting digitally savvy and using the internet for most of their needs like consuming news, ordering food, shopping, making friends, etc. During the current pandemic, e-commerce has seen a great surge than ever before and this is changing the online buying behavior. This key segment has increased the demand for services of the web and mobile application development. So, let us look at the differences between mobile app development vs website development.

Today the majority of the world population is consuming content and engaging with brands using their smartphones, thanks to their affordability and usability. Therefore, a mobile application followed by a mobile-friendly website is the best approach to keep the audiences engaged. Optimizing your app and website to be mobile friendly makes the platform more sophisticated and convenient for people to search, navigate, and buy your products or services.

Having said that, it is not only the mobile application development that should be significant for your business, rather the focus should be on both – the mobile app and website. Having both – a great mobile application and an engaging website will provide you with an edge over your competitors. But, whenever a business tries to create an online or digital presence, there is one standard question – ‘Do they need a website or an application?’. If you have the same daunting question, then this blog post will help you make an informed decision.

mobile-app-dev-vs-we-dev

When do you need a website?

Businesses with a nationwide and global presence primarily need a website focusing on the brand information, service and product offering, location, a map, and success stories. It is advised to have a bespoke website to keep your audiences engaged.

When developing your presence online through the website, you should keep the below in mind:

  • Have quality and relevant content
  • Compatible with various devices like mobile phones, tablets, laptops, etc
  • Showcase your products and services effectively
  • Include responsive web-design
  • Easy navigation
  • Fast loading

When do you need a mobile application?

A business with a doorstep service business or a business that wants to have regular and meaningful interactions with customers should focus to build an innovative mobile application. Mobile applications provide a wider range of plug-ins and features depending upon your objectives and key business goal. For instance: If you aim to keep audiences engaged and informed, then you may want to integrate your application with a chatbot to assist your customers at real-time.

When developing a mobile application, you should consider the below:

  • The mobile application should support all devices – adapt to a large range of screen sizes and pixels
  • Host it on cloud
  • Remind your customers whenever there is s a new update in the app
  • Follow best practices of the platforms – android, iOS, and windows

Mobile applications are SaaS-based products that can be downloaded and installed on a smartphone or a tablet. Whereas the website is rendered within a browser, and one needs to switch to a browser and look for the website. Comparatively, mobile applications are time-saving and can also be accessed even offline.

However, mobile applications should be considered only when your business has a strong reason to connect with the audience. Remember that mobile applications can be installed if your audiences do not find value in it.

Lastly, while mobile applications are more interactive, personalized, and effective; and websites are simple and less expensive, they should only be chosen keeping the business objectives in mind. If you are looking forward to launching or enhance your business in the online world, then reach out to us with your requirements at +91- 9863077000 or [email protected]

iOS vs Android App Development: The Pros & Cons

Globally about 5.11 billion people make use of smartphones and this number is only going to raise in the years to come. This trend will take the app development industry to a peak where businesses and consumers will both look for better mobile applications. Also, the average time that a person spends using their smartphones is about three hours a day. Therefore, this will further accelerate the upgrading and updating of mobile applications to stay relevant with time. Understand the pros & cons of iOS vs Android mobile app development.

The smartphone industry is expected to grow to 7.33 billion by 2023. This figure being overwhelming will help application developers to keep up with the demand. The proliferation of more and more mobile applications has to lead to the evolution of business needs and user preferences. Mobile applications which will be at par with these changes will soar high in the coming years. Hence, the businesses and organizations will now focus on figuring out the best approach for developing their mobile app.

Having said, how easy or difficult is it to get going with building an app? Well, the entire process of building a mobile application is a complex endeavour. From ideating to execution, one question always remains the same: Should we develop an iOS or an android application? This question has always been dominating the operating system market. In the global mobile application market, Android platform leads with 68% of the market share, followed by iOS with about 30%, and 2% smaller operating platforms. Does that mean it is safe and best to choose Android as your platform? Of course, not, there are many other factors apart from the market share that can make or break your mobile application dream.

 How-to-choose-between-iOS-and-Android-for-App-Development

To help you make an informed decision, let us look at some of the pros and cons of iOS vs Android app development:

iOS App Development

Designed only for Apple products like iPhone and iPad, iOS has provided great revenue to Apple as it is very prevalent in developed countries. iOS uses a closed source system that only Apple can use privately. This makes the platform more secure and the chances of getting hacked are very less.

Pros of the iOS platform: 

  • Standard UI Design: Apple provides a detailed guideline for UI design, thereby helping developers to build an application effortlessly
  • Benefits: Apple users are considered to be very loyal to their iPhone or iPad, which makes them spend more money on iOS applications. Apple has built a trustworthy brand positioning for itself, this is what makes the user stick to the same brand for years
  • Versatility: Almost all apple devices use the same iOS version. Developers do not have to invest their time and effort in creating app versions for different devices with different resolutions and screen sizes.

Cons of the iOS platform

  • Cost: iOS app development requires Xcode IDE which can only be accessed using Macs. The initial investment will shoot up if you do not already own Mac and Xcode
  • Stringent Publishing norms: iOS have very strict standard guidelines which are to be followed when developing an application otherwise the apps get rejected mercilessly
  • Tailoring: As the guidelines are strict and standard, you can not customise your mobile application the way you wish, and become just like the rest.

Android App Development

Android is the leading operating system in the world. The accessibility and affordability of android smartphones has felicitated for its growth and reach.

Pros of the Android platform: 

  • Publishing norms: Being not so stringent, app developers can upload the Android PacKage and the application shall be available in the Play Store with hours
  • Open System: Developers have more freedom for their creativity and opportunities to develop greater things
  • Design: Google provides eye-pleasing layouts and templates for the beginners

Cons of the Android platform: 

  • Not so versatile: Varying screen sizes, resolutions, and aspect ratios can be a task for the developers
  • Cost: Total development cost gets high as you need to invest in optimisation and testing
  • Testing: Android has many end-devices, and testing the usage of the application in all of these is time and money consuming

By learning these key differences, you must have gotten an idea as to which platform you must choose. If you are looking to delve deeper and create a successful mobile application then connect with us at +91- 9863077000 or [email protected] and we will help build one.

E-commerce, The Future Of Businesses Post COVID-19 Pandemic 

As the countries around the world are planning to unlock, there are infinite anticipated questions about the business landscape ahead that remains a riddle. The changes in consumer behaviour will persist for quite some time. Businesses will have to understand the depth of these changes and re-strategise their market approach. During such uncertain times, companies and businesses need to be on their foot to gather and analyse data quickly and accurately. This will help them to be agile, take response measures, and make informed decisions to whatever twists and turns the pandemic throws their way.

While there are deeper learnings about consumer behaviour, three trends are emerging across the sectors and domains – contact-less experience, social distancing, and digitization. Irrespective of the location, industry, or sector, the one strategy that will address these trends is of e-commerce. In the recent few weeks, the world has observed a new wave in the usage of e-commerce platforms. The industry has become more dense and intense than ever for millions of businesses who may have not thought about selling online before the COVID-19 pandemic.

https://www.goodworklabs.com/mobile-applications-to-rule-post-covid-19-pandemic/

Let us look at how businesses can use e-commerce technology to scale during and post this pandemic:

Convenience:

Convenience has always topped the list while strategizing the e-commerce plan. People are getting used to online shopping mainly because of this major factor. One thing that companies must understand that consumer habits and preferences keep changing and they need to adapt to it. To be at par with ever-changing dynamics of what is convenient shopping, the business will have to do real-time research and take necessary actions accordingly. Currently, people are looking to shop for essential products such as groceries, medicines, dairy products, etc at their convenience. Many e-commerce apps and companies have understood this and tried to deliver in-demand items conveniently to consumers. For example, Swiggy and Zomato had started delivering groceries through their food-delivery mobile application.

Social distancing and contact-less experience: 

As the countries have started to unlock, there has been a major concern about a pandemic blowback. The increased focus on personal hygiene and the new normal social distancing has lead to the emergence of ‘contact-less experience’. This will encourage continued online shopping and reiterate the behavioural change in the long run.

Elderly Consumers to come online: 

For a long time, the elderly population is expected to be in self-imposed quarantine as they are most vulnerable to the COVID-19 infection. Hence, they are likely to use online mediums for their regular shopping and delivery. With them signing-up as customers of the e-commerce platform, the existing customer behavioural trend will be altered and accelerated. The population of 65+ aged is huge in many countries, therefore this will make up a massive customer segment for the companies to serve digitally.

Intensified Competition: 

Convenient, safe, and agile practice of shopping and delivery is what the customers today are looking for. If you lack behind in any of these key practices, or if your competition is doing it in a better fashion, then you are bound to lose customers until you adopt a new approach. For example, when the food delivery platforms like Swiggy and Zomato started delivering groceries, they were strongly competing with bigbasket, Grofers, Amazon, Godrej Natures Basket, etc. Even while they did have tough competition, the approach was well accepted in the market. Therefore, when businesses disrupt and emerge, they become a better and strong competition.

Many online customers are changing their behaviour and purchase patterns as they are opting for a more convenient, safer, and time-saving experience. This will add some strain on e-commerce platforms and online retailers today. How they analyse, gather insights, and react to these changes will define the future of the e-commerce industry in the world. Even post the removal of lockdown restrictions, the consumer behavioural changes will remain the same for some time. This change will transform the retailing and e-commerce landscape for the years to come. If you are looking to set-up an e-commerce platform or a mobile application, then reach out to us at +91- 9863077000 or [email protected]

How Can AI And ML Help You Build Trending Mobile Applications

Enough has been spoken and heard about artificial intelligence and machine learning. Most of us are aware of these technological jargons. We are in a world where we must have come across these technologies on a daily basis, but little do we know deeper about it. From tech to voice to face enabled devices, we all have witnessed a dramatic evolution of technology in the last decade. It did not only contribute towards the transformation of the internet and software industry, but also the lives of individuals – you, me, and us!

Technologies related to AI and ML is expected to grow in the years to come. Even many social media platforms are today investing ample amount of money in the development of AI techniques to keep their audiences hooked to the platform. Over-viewing the mobile app industry, it is not a hidden fact that today most of the mobile applications are built on AI and ML technologies. Today, we have mobile applications for all our activities – shopping to dating, food to fashion, travelling to surfing, etc.

How Can AI And ML Help You Build Trending Mobile Applications

According to a report by Statista, the global artificial intelligence market is expected to grow greatly by generating 118.6 billion revenue in 2025. Viewing that, the future of AI and ML technology looks very promising. Therefore, it is a great time to incorporate some AL and ML techniques in your mobile application. Let us look at how two of the leading the AI and ML techniques can help build a trending mobile application:

Predict User Behaviour 

You must have used Amazon or Myntra. Did you get what we are hinting at?

Yes, those suggestions, recommendations, and notifications. They provide you with the most similar products you are looking for. How do you think this happens? Is there is a fairy in the app? Yes, there is and she exactly knows – what you are looking for, what you like and what you don’t, what excites you and what makes you add the items in the cart. Well, no points for guessing, she is AI and ML.

AI and ML mobile applications developed by top AI and ML app developers help the businesses and their marketing teams to understand customer behaviour and psychology. The insights drawn provides information on customer choices, preferences, buying patterns, and budgets by capturing data such as age, location, gender, buying frequency, spending capacity, etc. It is the perfect integration of in-depth data learning and observing the user behaviour across all devices that help create a 360o view on customers. The data so collected enables the brands to approach each customer group and deliver products that perfectly fit their individual needs.

Virtual Assistants 

Hey Siri! “Go on, I am listening” – Siri (Well, there’s someone ‘listening’)

That is how we connect with our smartphones these days, don’t we? Siri, Alexa, and Google, all are changing the digital way of communication with our phones and mobile applications. The technology helps you use your phone or a mobile application while you are performing some other task. It has made the user experience much seamless and fruitful.

This technology has further strengthened the trend of online shopping. Today, 95% of online shopping in the world is made through voice commands and that shouldn’t be a surprise. Industry to industry, virtual assistants are greatly impacting and disrupting the way consumers purchase and retailers sell/market.

Are you still wondering how can you invest in AI and ML? Lets us connect to understand your requirements and help you with an AI and ML based mobile application. Connect with us at +91- 9863077000 or [email protected]

 

 

Mobile Applications to rule post COVID-19 pandemic

Coronavirus 2019 is surely a sour pain for all of us. Little did we know that it would take an epidemic to change our lifestyle upside-down. People locked up, offices shut, roads empty, and socialising became a nightmare. These tough times have not only affected individuals but also the companies and government, as all countries in the world have had a major hit in their economy. It would not be wrong to say that in future, the world will never be the same as it used to be. Many businesses are likely to be shut if they do not evolve and adapt during the pandemic, and many new opportunities will emerge.

Who knew that the words like social-distancing and contact-less experience would disrupt our lifestyle and be a norm someday. Well, it is now, and we can not deny that. No matter what businesses you are in, you will have to adapt to this change, sooner the better. This is the time when you need to pay closer attention to consumer demands than ever and adapt accordingly. For instance: Zomato – an online food delivery app started delivering groceries as that is the need of the hour.

Talking about the mobile application, today, many governments are using this technology to track the movement of COVID-19 infection amongst the community. Thereby enabling them to take necessary actions in respective regions. Likewise, a mobile application that will solve the current problems faced by consumers will grow and evolve. Consumers are looking for contact-less experiences and the app development domain offers the same seamlessly. Therefore, mobile application development will strengthen the new norms and trends furthermore.

Mobile Applications to rule post COVID-19 pandemic

Let us take a closer look at the industries that can take advantage of mobile application development during this new normal:

Education Technology 

With no clear picture on when the schools and institutes are going to be open, the demand for online and digital learning will boom the sector of education technology. Children have already started learning online – from attending a virtual lecture to submitting their assignments. What was once started as a value add for kids to upskill has today become an integral part of learning. There are quite a few education apps available, and there is a lot more scope for the new ones to make their way and gain the maximum of the situation.

E-commerce 

Even if the malls and shopping complexes open, there is going to be a fear-factor in the consumer’s mind to physically go and shop. From safely packed food/goods to contact-less delivery, many e-commerce companies are following the new norm. A ‘contact-less’ or ‘zero-contact’ delivery limits the chances of contamination. Therefore, the e-commerce mobile applications are here to stay and rule the retail sector across the globe.

Teleworking 

Working from home is no more a taboo, organisations have seen an increase in productivity during this phase and it is defiantly going to be an accepted norm. This could be possible because of few teleworking applications as they help the teams to stay connected as they were during the regular days. From online meetings to sharing the tasks, teleworking mobile applications provide it with all for end-to-end communication with your teams.

Health and Fitness 

The pandemic has taught us the importance of a healthy lifestyle more than anything else. People now are more focused to enhance their physical and mental well-being. Hence, many consumers are now investing a lot more time on their health and giving it utmost importance. Mobile applications that provide a holistic health solution for mind, body, and soul is well accepted by the consumers. In a nutshell, it cost us a pandemic to understand how important our health is. This is one of the foremost reasons for the growth of mobile applications in the health and fitness industry.

App Payments 

No cash, no cards. They can be contaminated! Consumers along businesses have become very mindful about the contact-less experience and are motivated to pay using mobile applications. Once marketed for its convenient, fast, and effortless transactions, mobile app payments today advocate safety and health factors. So much said and done about the digital transactions, it has only been possible by a pandemic to make people understand that it is ‘safe’ and ‘reliable’.

OTT

Being home locked all day, people are exploring more and more options for entertainment as they have all the time in the world. Televisions are airing old and dated content, whereas OTT platforms are bringing new-age content from their stocked library. Despite watching some dated series, audiences are more interested in consuming new and fresh content each day. Seeing the growing demand for OTT platforms, many film producers are now considering to release their movies online at OTT mobile applications. For some time consumers will avoid visiting theatres and multiplexes. Therefore, this will further spurt the OTT industry.

In the days to come consumers will choose interactive mediums and applications that are safe, reliable, and disruptive. From eduction to payments, the pandemic is truly making India digital. Should you be planning to develop a disruptive mobile application in conjunction with the latest trends, then contact us at [email protected] or  +91- 9863077000.

 

Top 5 new age trends in mobile application development 

In the last decade, almost every day, we have witnessed an emerging usage of smartphones and applications that support them. The mobile application industry has reshaped the businesses, organisations, individuals, and customers. Irrespective of the domain or sector you are in, it is necessary to integrate the latest mobile application development to get more reach, conversion, and growth. Therefore, it would not be wrong to say that smartphones today are transforming the business models, customer behaviour, operation models, and marketplaces.

In a report by Statista, it is clear that the mobile application industry is expected to reach $693 billion in 2021. Meaning, there is a great opportunity for the mobile app developers, and the year will generate more and more demand to create mobile applications that stand out and see the day of light.

Top 5 new age trends in mobile application development 

Let us look at some of the emerging trends in the mobile application industry that can help you build a mobile application that is with and ahead of times:

AI and ML apps to make smartphones smarter 

Artificial Intelligence (AI) and Machine Learning (ML) go hand in hand while building a mobile application. They are taking a centre stage of almost all technological advancements and innovation for they ease the life of customers, businesses, and employees. Apart from making life easy, they also contribute to saving time, effort, and money for mobile app developers and businesses.

Using AI and ML has lead businesses to understand user behaviour at a much deeper level. This indeed helps them solve complex business problems which would have been tough to gauge without interacting with users/customers. The simplest (or to say commonest) example of AI and ML apps is the usage of chatbots, Siri, and google.

Selling an experience through AR and VR

Known as extended reality, Augmented Reality(AR) and Virtual Reality(VR) is here to stay. Widely used for mobile gaming applications, this trend is slowly set to change by bringing in more meaningful experiences for the users or customers. It is predicted that this technology will be widely used on social platforms for branding and targeting potential customers through AR/VR apps. For instance: Creating an Instagram filter to promote your brand and engage the audiences.

Also, today many real estate developers are providing AR/VR videos for the audiences to experience their upcoming projects and taking informed decisions. This has helped them to set clear expectations and get faster conversions.

Talking about the worldwide market of AR and VR technology, Statista predicts that the business value will hit to $209 billion in 2022.

Wearables, the emerging fad

Expected to reach $44.2 billion by 2020, the wearable industry will change the everyday lifestyle. From healthcare to e-commerce all are banking on this trend to increase the engagement and revenue. The integration of wearables serves as a key to innovation and technological development.

Apple watches have pioneered this trend, and with their latest WatchOS update, they have made it clear that the Apple Watch apps will no longer require a companion iOS app. Meaning, the world of smart wearables will now be just as wide as that of smartphones.

On-demand apps, a change maker

Today we have an application for almost all our daily needs and chores – from delivery to travel, OTT to banking, and home-spa to healthcare. This is all possible because of the on-demand application developers. To develop an application that brings in change, you need to vision problems from the end-user point-of-view, anticipate, research, and then develop a solution.

In a report by Shamika Ravi and Niam Yaraghi, it is predicted that the on-demand application industry is expected to generate $335 billion in revenue. Therefore, most industries will make use of this successful business model by embracing on-demand application in their businesses. On-demand mobile applications will disrupt the way we life, work, travel, shop, and relax!

IoT, enabling a seamless experience

Living in a world of interconnected smart gadgets, we can see that Internet of Things (IoT) has already become an industry that is here to deliver a real-time experience which is seamless, fast, and valuable. IoT’s integration with mobile applications has brought in a change in inventory management, buying behaviour, digital marketing, etc. As the demand for IoT gadgets is increasing day by day, there is going to be increased demands of IoT-enabled applications as well.

With many applications being developed each day, the mobile application industry will continue to expand at a rapid pace. This will lead to more disruption thereby making way for newer trends that will change the way we all live, work, and play! Having said that, to stand out in the market and be alive, the businesses will have to anticipate and stay updated with the latest technological developments.

Should you be planning to develop a mobile application that will engage your customers and increase your revenue by using the latest trends, then contact us at [email protected] or  +91- 9863077000.

 

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