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How Machine Learning Can Help Target the Right Users for Your Business?

Posted by on 10:46 am in Technology | Comments Off

How Machine Learning Can Help Target the Right Users for Your Business?

The ever-changing market trends make it difficult to organize marketing campaigns for a fairly straightforward business; however, some latest techniques can bring the desired results oriented towards user engagement and better revenue generation. Nowadays, marketing departments are engaged in discovering newer ways to make their advertising and branding campaigns more successful. Since it is an era, where computers can do almost everything that seems magical, it is imperative to understand the market before going ahead and planning out...

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How AR and VR Can Help Marketing Campaigns on Social Media?

Posted by on 4:19 am in Technology | Comments Off

How AR and VR Can Help Marketing Campaigns on Social Media?

AR and VR – an emerging Marketing Tool for Brands Virtual reality and augmented reality are the two most discussed technologies that are impressing users across the globe.The latest advents of the technological world are focusing on discovering newer ways to market brand objectives and their associated campaigns on a broad front. While technical experts are busy in finding impactful ways to use VR for marketing, app developers and social media marketers are incorporating unique value propositions in their current branding campaigns. If...

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Drone Technology – The New Frontier in Business?

Posted by on 2:40 pm in Technology | Comments Off

Drone Technology – The New Frontier in Business?

Amazon – The e-commerce behemoth recently started Amazon Prime Air – a drone-based goods delivery mechanism to deliver packages to customers in 30 minutes or less. This step marked the first step of putting drones in front of the eyes of the general public. While substantial R&D action was happening behind the scenes for many years now, drone are a business enabler has recently gone mainstream. A quick intro to drone technology Drones are unmanned aerial vehicles that have the capability to deliver lightweight packages from source to...

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Hot Technology Trends of 2017 – Our Predictions

Posted by on 7:01 am in Technology | Comments Off

Hot Technology Trends of 2017 – Our Predictions

Technology Trends of 2017 Latest developments in the tech landscape and current growth of disruptive technologies have created quite a buzz. It’s highly surprising and amazing to find such innovative technologies and tech integrations around us. With a little device in your handbags or pocket, you gain the opportunity to communicate and retrieve crucial information in a hundred different ways. Every year, there’s something new and innovative round the corner which leaves you amazed. You might wonder what’s coming next and marvel at the...

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How AI Can Help You Make A Better Social Media Strategy

Posted by on 7:00 am in IoT, Technology | Comments Off

How AI Can Help You Make A Better Social Media Strategy

Artificial Intelligence (AI) – A Great Marketing Tool   Effective marketing is the key to perfect branding in the business world, and numerous businesses owners across the world strive hard to take their brands to the professional arena. Here social media comes across as a valuable tool for businesses. With 91% of the brands utilizing 2+ social media channels, and almost $8.3 billion in social media generated in 2015, this has become the primary channel to acquire users and improve brand visibility on the digital ecosystem. In...

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How Machine Learning Can Help You Understand Your Customers Better

Posted by on 9:54 am in Big Data, IoT, Technology | Comments Off

How Machine Learning Can Help You Understand Your Customers Better

Why invest in Machine Learning From automated solutions to consumer feedback systems, what is the one thing that integrated business technologies use to improve operations? What has emerged as a new age approach to understand clients better, enhance sales and purchase cycle, interpret clients’ pain points, or create consumer-centric products and services? Yes, it is the use of machine learning and Big Data analytics. Using machine learning to boost the efficacy of Big Data analytics is what will drive modern businesses into the next decade...

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Is Content Important for the Success of the VR Industry?

Posted by on 1:36 pm in Technology | Comments Off

Is Content Important for the Success of the VR Industry?

Content Creation for Virtual Reality If you take a look at current trends in the tech arena, VR or Virtual Reality is perhaps the ‘man of the moment.’ There has been a lot of furore and buzz around the VR technology and virtual experiences. If statistical reports are anything to go by, almost 28% of users cited high-quality content as a crucial factor for the success of VR. That reveals the current scenario quite clearly. Although VR has achieved unsurpassed popularity amongst users, it is yet to take off in the way it should. So,...

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Are Chat Bots Going To Be Bigger Than Mobile Apps?

Posted by on 8:06 am in Product Development, Technology | Comments Off

Are Chat Bots Going To Be Bigger Than Mobile Apps?

Chat Bots – the next big thing? With the dramatic surge in the number of apps and ever-decreasing screen sizes, users have arrived at a crucial point of technology evolution. It’s the age of ‘OS + Apps’ paradigm, where downloading, installing, and managing applications have become tougher than ever.     In such a challenging situation, what other forms of customer interaction can replace your traditional mobile app based support system? With the saturation reached by mobile apps, which other form of communication can...

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An Easy Guide On“How To Market Your Mobile Apps”

Posted by on 4:00 am in Mobile, Technology | Comments Off

An Easy Guide On“How To Market Your Mobile Apps”

In a world where cut-throat market competition seems to be the natural trend, successful marketing endeavors are your road to success. When it comes to assessing the innate skills of entrepreneurs, you will come across numerous qualities. While some of them are efficient product developers, there are others with exceptional marketing skills. When it comes to projects like mobile app development, both successful product creation, and effective marketing will emerge as the prime requisites. While developing your mobile application, you will have...

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5 Best Ux Practices To Improve Your E-Commerce Website Experience

Posted by on 3:30 am in Technology, UX Design | Comments Off

5 Best Ux Practices To Improve Your E-Commerce Website Experience

Tech innovations have completely revolutionized shopping practices and purchase behaviors. The widespread popularity of online shopping leads to a dramatic surge in demand for ecommerce. From daily essentials to luxury goods, there’s nothing that you can’t get online. Some of the leading ecommerce ventures also offer a host of crucial products including life-saving drugs. The unique possibilities and profitability of the ecommerce arena have been the prime reason for its popularity. Take a look around, and you will find numerous...

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