Did you know that 27% of online connections are established via iOS devices?

That clearly indicates the popularity of the platform and why investing in developing iOS apps is an excellent idea. In order to increase online visibility and expand the existing customer base, it is essential for companies to launch efficient mobile applications. However, you need to partner with one of the leading iOS app development companies in Bangalore to get the best application developed with the desired results. At GoodWorkLabs, we offer excellent iOS app development services with our robust team of skilled app developers.

Top 6 languages to develop iOS apps

There are different languages one can use to develop iOS applications. However, you need to think about your long-term goals before choosing any of these languages. Here is a list of the best programming languages you can select for your iOS app development project. Take a look-

Objective-C

Developed as an object-oriented C programming language, Apple has often used it for different operating systems. The beneficial aspects of Objective-C include good scalability and dynamic typing. It is much more stable when compared to Swift while being compatible with C++ and C libraries. If you want to develop an iOS app for older devices, choosing this programming language makes sense.

Swift

Apple introduced Swift to the world in 2014, and it has gained immense popularity over the years. The language is compatible with different frameworks such as Cocoa Touch, Cocoa, etc. Excellent scalability and constant updates make the programming language even more appealing to developers. It is also easy to use, stable, and offers exceptional performance.

Flutter

Google launched Flutter in 2017 as a reliable SDK or software development kit. It offers a wide range of tools and widgets. App developers use Flutter to create cross-platform apps. It is free, easy to use, and quickens the app development process. To get your desired iOS app, it is essential to choose one of the top-ranking mobile app development companies in Bangalore.

Python

Python is a widely known programming language known for its extensive range of advanced features. It is a high-level, dynamic languagethat aids in the development of stable and high-quality web-based applications. It is easy to learn and use. Moreover, you can create apps using Python quickly, leading to saving time and money. The availability of libraries is a bonus.

HTML5

Known as the most recent HTML version, HTML5 is, without a doubt, one of the most prevalent markup languages. It is easy to learn and offers excellent page ranking. Besides, it comes with a wide range of features such as data, summary, command, audio, etc. You can also use HTML5 to develop offline applications. If you want speedy results, using HTML5 is a good idea.

C#

Created by Microsoft, C# is one of the most popular high-level programming languages. Its integration with the .NET platform makes it an ideal choice for iOS app developers. It is an open-source language that offers scalability and an extensive library. You can use C# to build Android applications too.

Choose the best app development company in India – GoodWorkLabs

These are the top programming languages app developers can use to build your iOS application. It is vital to note that choosing the correct language is of utmost importance. Keep in mind that you will need to integrate more features or make changes when the app is released in the market and feedback is obtained. The language must be suitable for your long-term goals. That is why you need to choose one of the best app development companies in Bangalore. At GoodWorkLabs, we offer top-rated app development services to different industries. Get in touch with us to know more here.

iOS phones are very popular among smartphone users. Smartphone applications have become a part of peoples’ daily life. Security isn’t the first thing we think of while purchasing an application, but it is a matter of concern. iOS users stand at an advantage here. Though Android also has the required security protocols in place, it is iOS that has the upper hand in terms of security. iOS applications mitigate the risk of data leakage and security harms. The apps developed in iOS are much more secure than the Android application. 

So are you thinking, what makes iOS applications so popular?

Well, it is the security it provides that is much better than its alternatives. Let’s learn more about what makes it so secure.

Here are the top features that make iOS applications so secure – 

 

Data Protection API: All versions of iOS, after iOS 4, have an inbuilt security feature of Data Protection. The feature allows the iOS app to encrypt and decrypt its files automatically. This feature is by default activated in iOS apps, but you can configure it as per your need. 

 

KeyChain API: Keychain is a hardware-oriented secure data storage that stores small data such as passwords, certificates, and credentials. The iOS has its own dedicated space in the Keychain that does not allow access to other apps. This way, the system provides you the highest level of security.

 

CloudKit: The CloudKit allows you to store data in Apple’s iCloud by using your Apple ID. It enables the security feature by which your app and the server’s commutation can be done using Apple’s client-side CloudKit framework. 

 

Verifying Signature: iOS applications use verified signatures. Before sending a message, you need a private or public key pair. This signature is then sent together with the receiver’s actual data, using the public key to validate the signature.

 

Encrypted Data Transfer: The airdrop got introduced with IOS 7. It allows you to share files with just a tap. The files are encrypted, but this service lets you be visible only to your contacts by default. If you require, you can change the settings. 

 

Highly Secure Authentication: iOS is known for its authentication feature. Face Recognition, fingerprint authentication, and eye recognition are some of the features that iOS bought it first in the industry. 

 

HTTPs: iOS launched a new feature called App Transport Security (ATS) that improves the security of the connecting network by blocking HTTP connections. Otherwise, HTTP connections are not that firm.  

 

So why should you choose iOS?

Nowadays, many entrepreneurs and businesses are investing in iOS app development for a secure and reliable mobile application. The primary reason is the security features. But there are much more benefits of the iPhone Operating System. With every new launch of iOS versions and updates, its security features are becoming more sturdy. Leading the way with innovation, iOS focuses to make data encrypt and firm. Though the iOS devices come with high prices than other operating systems, their users know its value and are ready to pay for it. 

Creating a reliable, secure, and powerful iOS is not an easy process. Data security is the highest priority & iOS always tries to perform in terms of safety. 

 

Choose GoodWorkLabs for all your iOS app development needs

If you are looking for an iOS app development company, GoodWorkLabs is an eminent iOS app development company in Bangalore. We build iOS apps with complete safety and security to give your business a dynamic application. Want to know more details?
Shoot an email & talk to our team, here – [email protected] 

Smartphone applications have become a part of peoples’ daily life. Security isn’t the first thing we think of while purchasing an application, but it is a matter of concern. iOS users stand at an advantage here. Though Android also has the required security protocols in place, but it is iOS that has the upper hand in terms of security. iOS applications mitigate the risk of data leakage and security harms. The apps developed in iOS are much more secure than the Android application. 

 

So are you thinking, what makes iOS applications so secure?

 

Here are the top features that make iOS applications so secure – 

 

Data Protection API: All versions of iOS, after iOS 4, have an inbuilt security feature of Data Protection. The feature allows the iOS app to encrypt and decrypt its files automatically. This feature is by default activated in iOS apps, but you can configure it as per your need. 

 

KeyChain API: Keychain is a hardware-oriented secure data storage that stores small data such as passwords, certificates, and credentials. The iOS has its own dedicated space in the Keychain that does not allow access to other apps. This way, the system provides you the highest level of security.

 

CloudKit: The CloudKit allows you to store data in Apple’s iCloud by using your Apple ID. It enables the security feature by which your app and the server’s commutation can be done using Apple’s client-side CloudKit framework. 

 

Verifying Signature: iOS applications use verified signatures. Before sending a message, you need a private or public key pair. This signature is then sent together with the receiver’s actual data, using the public key to validate the signature.

 

Encrypted Data Transfer: The airdrop got introduced with IOS 7. It allows you to share files with just a tap. The files are encrypted, but this service lets you be visible only to your contacts by default. If you require, you can change the settings. 

 

Highly Secure Authentication: iOS is known for its authentication feature. Face Recognition, fingerprint authentication, and eye recognition are some of the features that iOS bought it first in the industry. 

 

HTTPs: iOS launched a new feature called App Transport Security (ATS) that improves the security of the connecting network by blocking HTTP connections. Otherwise, HTTP connections are not that firm.  

 

Why iOS?

Nowadays, many entrepreneurs and businesses are investing in iOS app development for a secure and reliable mobile application. The primary reason being the security features. But there are much more benefits of the iPhone Operating System. With every new launch of iOS versions and updates, its security features are becoming more sturdy. Leading the way with innovation, iOS focuses to make data encrypt and firm. Though the iOS devices come with high prices than other operating systems, their users know its value and are ready to pay for it. 

Creating a reliable, secure, and powerful iOS is not an easy process. Data security is the highest priority & iOS always tries to perform in terms of safety. 

 

Choose GoodWorkLabs

If you are looking for an iOS app development company, GoodWorkLabs is an eminent iOS app development company in Bangalore. We build iOS apps with complete safety and security to give your business a dynamic application. Want to know more details?
Shoot an email & talk to our team, here – [email protected] 

Smartphone applications have become a part of peoples’ daily life. Security isn’t the first thing we think of while purchasing an application, but it is a matter of concern. iOS users stand at an advantage here. Though Android also has the required security protocols in place, but it is iOS that has the upper hand in terms of security. iOS applications mitigate the risk of data leakage and security harms. The apps developed in iOS are much more secure than the Android application. 

 

So are you thinking, what makes iOS applications so secure?

 

Here are the top features that make iOS applications so secure – 

 

Data Protection API: All versions of iOS, after iOS 4, have an inbuilt security feature of Data Protection. The feature allows the iOS app to encrypt and decrypt its files automatically. This feature is by default activated in iOS apps, but you can configure it as per your need. 

 

KeyChain API: Keychain is a hardware-oriented secure data storage that stores small data such as passwords, certificates, and credentials. The iOS has its own dedicated space in the Keychain that does not allow access to other apps. This way, the system provides you the highest level of security.

 

CloudKit: The CloudKit allows you to store data in Apple’s iCloud by using your Apple ID. It enables the security feature by which your app and the server’s commutation can be done using Apple’s client-side CloudKit framework. 

 

Verifying Signature: iOS applications use verified signatures. Before sending a message, you need a private or public key pair. This signature is then sent together with the receiver’s actual data, using the public key to validate the signature.

 

Encrypted Data Transfer: The airdrop got introduced with IOS 7. It allows you to share files with just a tap. The files are encrypted, but this service lets you be visible only to your contacts by default. If you require, you can change the settings. 

 

Highly Secure Authentication: iOS is known for its authentication feature. Face Recognition, fingerprint authentication, and eye recognition are some of the features that iOS bought it first in the industry. 

 

HTTPs: iOS launched a new feature called App Transport Security (ATS) that improves the security of the connecting network by blocking HTTP connections. Otherwise, HTTP connections are not that firm.  

 

Why iOS?

Nowadays, many entrepreneurs and businesses are investing in iOS app development for a secure and reliable mobile application. The primary reason being the security features. But there are much more benefits of the iPhone Operating System. With every new launch of iOS versions and updates, its security features are becoming more sturdy. Leading the way with innovation, iOS focuses to make data encrypt and firm. Though the iOS devices come with high prices than other operating systems, their users know its value and are ready to pay for it. 

Creating a reliable, secure, and powerful iOS is not an easy process. Data security is the highest priority & iOS always tries to perform in terms of safety. 

 

Choose GoodWorkLabs

If you are looking for an iOS app development company, GoodWorkLabs is an eminent iOS app development company in Bangalore. We build iOS apps with complete safety and security to give your business a dynamic application. Want to know more details?
Shoot an email & talk to our team, here – [email protected] 

 

Have you decided to launch a customised mobile application for your business? If yes, this is a great step that will take your business to the next level!  As the number of smartphone users is growing exponentially, mobile applications have completely evolved consumer’s lifestyle. Smartphone users utterly rely on mobile apps for shopping and for various other activities like cab booking, playing games, connecting with people etc.  So, if you have a unique idea in your mind that could be turned into an impressive application, you must not delay any more. There are numerous mobile app development companies in the market that can develop your application and turn your idea into a reality!

 

But the question arises, among these numerous companies, how will you choose the ideal mobile app development company?

                             

To get started, here’s a comprehensive guide to help you hire the right company for your project. Following the points mentioned below, will help you to plan the steps involved in mobile app development and choose the right company. 

 

Do your HOMEWORK beforehand

Be clear about your idea and what exactly you need from the application before approaching any agency. Having a sound understanding will not only help you in the app development process but also in filtering the mobile app development companies. For example: If you want to develop a grocery delivery app then choosing the company that has prior experience in developing delivery apps will be an advantage. 

Also, you need to identify – 

• What features you need in the app?
• How will you earn from the application?
• How will you market the app after development?
• How much are you willing to spend?

Know the basics and furthermore, the mobile application development team will guide you. 

 

Searching the right development company

After you have a basic idea about your application and how things should look like, next is to search for the right mobile application development company that will design and develop your product. Choosing a mobile app development company in India will be more cost-effective than the ones in western countries. Shortlist few companies as per your product, location, cost etc and contact them. Check out their portfolios and get to know their previously developed applications.

Moreover, you also need to check whether they provide customisation for each application they develop, as you would never want to look like any other app already in the play store. 

 

Check the background of the mobile app development company

Whether you choose a mobile app development company in India, or anywhere else, knowing the background of the company is a must. So, how will you scrutinize it? Check the portfolios to know if they have worked on your business niche. Study the client reviews and the website thoroughly. You will also get a fair understanding of the company from the way it represents itself in its social media pages. These steps will help you know the company better. 

 

The necessary questions to ask the app development company

• What are the types of application they develop? There are many types of applications such as iOS app development, Android app development, Web app development etc.  Get to know which one is the best for you.
• Whether they follow the agile methodology in project management? Staying in constant touch with the development team at every stage of app development is both crucial and beneficial for both the parties. 
• Is the app development company well aware of the latest trends and technologies? Get to know the knowledge and experience of the developing team as they will be the ones putting the pieces together of your dream project!
• Will the company maintain the confidentiality of your idea? This is a vital point. Discuss clearly and get the agreements in place, to avoid losing your idea. 
• Will they help in the promotion of your application? Just developing an app will not work, you also need to promote it vigorously to let the public know that your product exists. So, check with the development company if they provide promotional services too. 

Most importantly, ask whether the app development company is Google Certified or not? Because that will certify whether the company is really good or not. Google certifies only a handful of agencies in the world. GoodWorkLabs for example is a Google Certified Mobile App Development Agency. They are trained on all the latest technologies directly by Google, that’s a big advantage.

Also, check whether they work closely with Apple. Apple helps developers through official training and helping companies make better apps for iOS users. For example, GoodWorkLabs is an Apple partner agency.

 

Make the final call

After reading the above guide, now you know the initial steps to get the right mobile application development company for your business. Your idea is powerful, only if you get the right hands to work on it. At Goodworklabs, we have dedicated and skilled developers who will understand your idea and create a brilliant mobile application. You can check out our portfolio here. Stay tuned at this space to guide you further in the development journey!  

 

As the countries around the world are planning to unlock, there are infinite anticipated questions about the business landscape ahead that remains a riddle. The changes in consumer behaviour will persist for quite some time. Businesses will have to understand the depth of these changes and re-strategise their market approach. During such uncertain times, companies and businesses need to be on their foot to gather and analyse data quickly and accurately. This will help them to be agile, take response measures, and make informed decisions to whatever twists and turns the pandemic throws their way.

While there are deeper learnings about consumer behaviour, three trends are emerging across the sectors and domains – contact-less experience, social distancing, and digitization. Irrespective of the location, industry, or sector, the one strategy that will address these trends is of e-commerce. In the recent few weeks, the world has observed a new wave in the usage of e-commerce platforms. The industry has become more dense and intense than ever for millions of businesses who may have not thought about selling online before the COVID-19 pandemic.

Let us look at how businesses can use e-commerce technology to scale during and post this pandemic:

Convenience:

Convenience has always topped the list while strategizing the e-commerce plan. People are getting used to online shopping mainly because of this major factor. One thing that companies must understand that consumer habits and preferences keep changing and they need to adapt to it. To be at par with ever-changing dynamics of what is convenient shopping, the business will have to do real-time research and take necessary actions accordingly. Currently, people are looking to shop for essential products such as groceries, medicines, dairy products, etc at their convenience. Many e-commerce apps and companies have understood this and tried to deliver in-demand items conveniently to consumers. For example, Swiggy and Zomato had started delivering groceries through their food-delivery mobile application.

Social distancing and contact-less experience: 

As the countries have started to unlock, there has been a major concern about a pandemic blowback. The increased focus on personal hygiene and the new normal social distancing has lead to the emergence of ‘contact-less experience’. This will encourage continued online shopping and reiterate the behavioural change in the long run.

Elderly Consumers to come online: 

For a long time, the elderly population is expected to be in self-imposed quarantine as they are most vulnerable to the COVID-19 infection. Hence, they are likely to use online mediums for their regular shopping and delivery. With them signing-up as customers of the e-commerce platform, the existing customer behavioural trend will be altered and accelerated. The population of 65+ aged is huge in many countries, therefore this will make up a massive customer segment for the companies to serve digitally.

Intensified Competition: 

Convenient, safe, and agile practice of shopping and delivery is what the customers today are looking for. If you lack behind in any of these key practices, or if your competition is doing it in a better fashion, then you are bound to lose customers until you adopt a new approach. For example, when the food delivery platforms like Swiggy and Zomato started delivering groceries, they were strongly competing with bigbasket, Grofers, Amazon, Godrej Natures Basket, etc. Even while they did have tough competition, the approach was well accepted in the market. Therefore, when businesses disrupt and emerge, they become a better and strong competition.

Many online customers are changing their behaviour and purchase patterns as they are opting for a more convenient, safer, and time-saving experience. This will add some strain on e-commerce platforms and online retailers today. How they analyse, gather insights, and react to these changes will define the future of the e-commerce industry in the world. Even post the removal of lockdown restrictions, the consumer behavioural changes will remain the same for some time. This change will transform the retailing and e-commerce landscape for the years to come. If you are looking to set-up an e-commerce platform or a mobile application, then reach out to us at +91- 9863077000 or [email protected].

Enough has been spoken and heard about artificial intelligence and machine learning. Most of us are aware of these technological jargons. We are in a world where we must have come across these technologies on a daily basis, but little do we know deeper about it. From tech to voice to face enabled devices, we all have witnessed a dramatic evolution of technology in the last decade. It did not only contribute towards the transformation of the internet and software industry, but also the lives of individuals – you, me, and us!

Technologies related to AI and ML is expected to grow in the years to come. Even many social media platforms are today investing ample amount of money in the development of AI techniques to keep their audiences hooked to the platform. Over-viewing the mobile app industry, it is not a hidden fact that today most of the mobile applications are built on AI and ML technologies. Today, we have mobile applications for all our activities – shopping to dating, food to fashion, travelling to surfing, etc.

According to a report by Statista, the global artificial intelligence market is expected to grow greatly by generating 118.6 billion revenue in 2025. Viewing that, the future of AI and ML technology looks very promising. Therefore, it is a great time to incorporate some AL and ML techniques in your mobile application. Let us look at how two of the leading the AI and ML techniques can help build a trending mobile application:

Predict User Behaviour 

You must have used Amazon or Myntra. Did you get what we are hinting at?

Yes, those suggestions, recommendations, and notifications. They provide you with the most similar products you are looking for. How do you think this happens? Is there is a fairy in the app? Yes, there is and she exactly knows – what you are looking for, what you like and what you don’t, what excites you and what makes you add the items in the cart. Well, no points for guessing, she is AI and ML.

AI and ML mobile applications developed by top AI and ML app developers help the businesses and their marketing teams to understand customer behaviour and psychology. The insights drawn provides information on customer choices, preferences, buying patterns, and budgets by capturing data such as age, location, gender, buying frequency, spending capacity, etc. It is the perfect integration of in-depth data learning and observing the user behaviour across all devices that help create a 360^o view on customers. The data so collected enables the brands to approach each customer group and deliver products that perfectly fit their individual needs.

Virtual Assistants 

Hey Siri! “Go on, I am listening” – Siri (Well, there’s someone ‘listening’)

That is how we connect with our smartphones these days, don’t we? Siri, Alexa, and Google, all are changing the digital way of communication with our phones and mobile applications. The technology helps you use your phone or a mobile application while you are performing some other task. It has made the user experience much seamless and fruitful.

This technology has further strengthened the trend of online shopping. Today, 95% of online shopping in the world is made through voice commands and that shouldn’t be a surprise. Industry to industry, virtual assistants are greatly impacting and disrupting the way consumers purchase and retailers sell/market.

Are you still wondering how can you invest in AI and ML? Lets us connect to understand your requirements and help you with an AI and ML based mobile application. Connect with us at +91- 9863077000 or [email protected].

 

 

Coronavirus 2019 is surely a sour pain for all of us. Little did we know that it would take an epidemic to change our lifestyle upside-down. People locked up, offices shut, roads empty, and socialising became a nightmare. These tough times have not only affected individuals but also the companies and government, as all countries in the world have had a major hit in their economy. It would not be wrong to say that in future, the world will never be the same as it used to be. Many businesses are likely to be shut if they do not evolve and adapt during the pandemic, and many new opportunities will emerge.

Who knew that the words like social-distancing and contact-less experience would disrupt our lifestyle and be a norm someday. Well, it is now, and we can not deny that. No matter what businesses you are in, you will have to adapt to this change, sooner the better. This is the time when you need to pay closer attention to consumer demands than ever and adapt accordingly. For instance: Zomato – an online food delivery app started delivering groceries as that is the need of the hour.

Talking about the mobile application, today, many governments are using this technology to track the movement of COVID-19 infection amongst the community. Thereby enabling them to take necessary actions in respective regions. Likewise, a mobile application that will solve the current problems faced by consumers will grow and evolve. Consumers are looking for contact-less experiences and the app development domain offers the same seamlessly. Therefore, mobile application development will strengthen the new norms and trends furthermore.

Let us take a closer look at the industries that can take advantage of mobile application development during this new normal:

Education Technology 

With no clear picture on when the schools and institutes are going to be open, the demand for online and digital learning will boom the sector of education technology. Children have already started learning online – from attending a virtual lecture to submitting their assignments. What was once started as a value add for kids to upskill has today become an integral part of learning. There are quite a few education apps available, and there is a lot more scope for the new ones to make their way and gain the maximum of the situation.

E-commerce 

Even if the malls and shopping complexes open, there is going to be a fear-factor in the consumer’s mind to physically go and shop. From safely packed food/goods to contact-less delivery, many e-commerce companies are following the new norm. A ‘contact-less’ or ‘zero-contact’ delivery limits the chances of contamination. Therefore, the e-commerce mobile applications are here to stay and rule the retail sector across the globe.

Teleworking 

Working from home is no more a taboo, organisations have seen an increase in productivity during this phase and it is defiantly going to be an accepted norm. This could be possible because of few teleworking applications as they help the teams to stay connected as they were during the regular days. From online meetings to sharing the tasks, teleworking mobile applications provide it with all for end-to-end communication with your teams.

Health and Fitness 

The pandemic has taught us the importance of a healthy lifestyle more than anything else. People now are more focused to enhance their physical and mental well-being. Hence, many consumers are now investing a lot more time on their health and giving it utmost importance. Mobile applications that provide a holistic health solution for mind, body, and soul is well accepted by the consumers. In a nutshell, it cost us a pandemic to understand how important our health is. This is one of the foremost reasons for the growth of mobile applications in the health and fitness industry.

App Payments 

No cash, no cards. They can be contaminated! Consumers along businesses have become very mindful about the contact-less experience and are motivated to pay using mobile applications. Once marketed for its convenient, fast, and effortless transactions, mobile app payments today advocate safety and health factors. So much said and done about the digital transactions, it has only been possible by a pandemic to make people understand that it is ‘safe’ and ‘reliable’.

OTT

Being home locked all day, people are exploring more and more options for entertainment as they have all the time in the world. Televisions are airing old and dated content, whereas OTT platforms are bringing new-age content from their stocked library. Despite watching some dated series, audiences are more interested in consuming new and fresh content each day. Seeing the growing demand for OTT platforms, many film producers are now considering to release their movies online at OTT mobile applications. For some time consumers will avoid visiting theatres and multiplexes. Therefore, this will further spurt the OTT industry.

In the days to come consumers will choose interactive mediums and applications that are safe, reliable, and disruptive. From eduction to payments, the pandemic is truly making India digital. Should you be planning to develop a disruptive mobile application in conjunction with the latest trends, then contact us at [email protected] or  +91- 9863077000.

 

In the last decade, almost every day, we have witnessed an emerging usage of smartphones and applications that support them. The mobile application industry has reshaped the businesses, organisations, individuals, and customers. Irrespective of the domain or sector you are in, it is necessary to integrate the latest mobile application development to get more reach, conversion, and growth. Therefore, it would not be wrong to say that smartphones today are transforming the business models, customer behaviour, operation models, and marketplaces.

In a report by Statista, it is clear that the mobile application industry is expected to reach $693 billion in 2021. Meaning, there is a great opportunity for the mobile app developers, and the year will generate more and more demand to create mobile applications that stand out and see the day of light.

Let us look at some of the emerging trends in the mobile application industry that can help you build a mobile application that is with and ahead of times:

AI and ML apps to make smartphones smarter 

Artificial Intelligence (AI) and Machine Learning (ML) go hand in hand while building a mobile application. They are taking a centre stage of almost all technological advancements and innovation for they ease the life of customers, businesses, and employees. Apart from making life easy, they also contribute to saving time, effort, and money for mobile app developers and businesses.

Using AI and ML has lead businesses to understand user behaviour at a much deeper level. This indeed helps them solve complex business problems which would have been tough to gauge without interacting with users/customers. The simplest (or to say commonest) example of AI and ML apps is the usage of chatbots, Siri, and google.

Selling an experience through AR and VR

Known as extended reality, Augmented Reality(AR) and Virtual Reality(VR) is here to stay. Widely used for mobile gaming applications, this trend is slowly set to change by bringing in more meaningful experiences for the users or customers. It is predicted that this technology will be widely used on social platforms for branding and targeting potential customers through AR/VR apps. For instance: Creating an Instagram filter to promote your brand and engage the audiences.

Also, today many real estate developers are providing AR/VR videos for the audiences to experience their upcoming projects and taking informed decisions. This has helped them to set clear expectations and get faster conversions.

Talking about the worldwide market of AR and VR technology, Statista predicts that the business value will hit to $209 billion in 2022.

Wearables, the emerging fad

Expected to reach $44.2 billion by 2020, the wearable industry will change the everyday lifestyle. From healthcare to e-commerce all are banking on this trend to increase the engagement and revenue. The integration of wearables serves as a key to innovation and technological development.

Apple watches have pioneered this trend, and with their latest WatchOS update, they have made it clear that the Apple Watch apps will no longer require a companion iOS app. Meaning, the world of smart wearables will now be just as wide as that of smartphones.

On-demand apps, a change maker

Today we have an application for almost all our daily needs and chores – from delivery to travel, OTT to banking, and home-spa to healthcare. This is all possible because of the on-demand application developers. To develop an application that brings in change, you need to vision problems from the end-user point-of-view, anticipate, research, and then develop a solution.

In a report by Shamika Ravi and Niam Yaraghi, it is predicted that the on-demand application industry is expected to generate $335 billion in revenue. Therefore, most industries will make use of this successful business model by embracing on-demand application in their businesses. On-demand mobile applications will disrupt the way we life, work, travel, shop, and relax!

IoT, enabling a seamless experience

Living in a world of interconnected smart gadgets, we can see that Internet of Things (IoT) has already become an industry that is here to deliver a real-time experience which is seamless, fast, and valuable. IoT’s integration with mobile applications has brought in a change in inventory management, buying behaviour, digital marketing, etc. As the demand for IoT gadgets is increasing day by day, there is going to be increased demands of IoT-enabled applications as well.

With many applications being developed each day, the mobile application industry will continue to expand at a rapid pace. This will lead to more disruption thereby making way for newer trends that will change the way we all live, work, and play! Having said that, to stand out in the market and be alive, the businesses will have to anticipate and stay updated with the latest technological developments.

Should you be planning to develop a mobile application that will engage your customers and increase your revenue by using the latest trends, then contact us at [email protected] or  +91- 9863077000.

 

Have you have ever thought to yourself how much time do we spend using our mobile applications? A study says on an average people spend about three hours a day using their mobile applications. That is not surprising, after all, we do almost all daily tasks using these mobile applications – messaging, booking a ride, shopping online, playing games, banking, dating, etc. Smartphones and mobile applications have today become an integral part of our lives and society.

This pretty much says why a business needs to adopt mobile applications to lure and engage customers. These apps can help businesses drive more customers and already many companies are soaring high in the app store and play store.

Top app-based businesses like Swiggy, Zomato, AirBnB, Amazon, Uber, etc have adopted the mobile app trend and have become one of the largest companies in India and aboard. In India, this trend influenced many mobile app development companies in Bangalore, Mumbai, Pune, and Delhi to develop advanced apps for their clients to engage their customers and increase their business revenue. Irrespective of what business you are in, you should get a mobile application to simplify or ease the business operation.

Taking so much about the importance of having a mobile application for your business, let us look at five key factors that can make or break your dream application:

Invest in research

If you want to build an application that soars high in the app skies and strikes an engaging cord with your target audiences, then you should invest a lot of time in research before you start planning. Research the current trends in the app market and study about the upcoming or expected trends in the industry. Dig deeper and gain insights into the consumer demands and preferences. With this in-depth study and research, you should be able to analytically understand what kind of apps are popular among smartphone users.

Also, spend some time understanding the applications from the user perspective. Download the most popular apps, and get a first-hand experience of them. This shall help you understand the user experience, the interface, and the functionality of the app. Yet another way to learn through user’s perspectives are the reviews left on the app store and play store. You can find more about the loopholes and the best features here. This research will enable you a great foundation to work on.

Make clear objectives

An aimless app is just like an arrow in the dark – you don’t know where you are headed. Without a definite aim or objective, your application will surely be a failure. So get it right to the T! You can not afford to miss this. You should know why are you building a mobile application? Is it to engage your audience? Is it to increase revenue? Or is it to help people?

Without understanding the aims and objectives a mobile app, it will be impossible to – zero down the features, create a platform strategy, design UX/UI and ultimately develop an app. So get the aim right as that is the soul to your app.

Know your target audience

The most crucial step, for this, decides the success or failure of your mobile application. Therefore, identifying the right target audience plays a vital role in developing a mobile application and its features expansion. Put some time in doing primary research through surveys and interviews followed by studying the online forums to understand your market and audience. As all applications are here to solve some of the other problems, the ‘target audience’ should never be a work of guess.

You know who your target audience research is ready when you can answer these questions – Where are they located? What is their age group? What is their gender? Which income level do they belong to? What interests them? What is their occupation? What smartphone do they use? etc. Answers to these will help you create audience persona to visualize the needs of your audience sets. This step further strengthens your foundation, so be clear about who your target audience is.

Choose the right platform

Currently, there are three most popular platforms for smartphone applications. They are – android, iOS, and Windows. While android is largely common and there are many users to it, it surely can help you get a large number of downloads. But do keep a note on if your TG uses an android? Yes, you got that right. The platform strategy and selection depends on where the TG lies.

The best strategy that most app developers follow is to start with one platform, wait for the results, gather insights, and then move to a different platform. Choosing the right platform completely depends on the target audience, use, features, and pricing. Once the strategy and budget are ready you can develop a native or a hybrid mobile application.

Get the features right

The feature is the only factor that can make you stand out in the crowd. The more unique, the better. Needless to say, that your mobile application should be innovative, creative, and have easily accessible features. With everyday advancements in the smartphones and mobile application industry, it is now possible to integrate the features of smartphones in mobile applications. Adding good features enhances user experience, but adding too many features can make your application complex and slow. Therefore, always keep only the necessary, leave the rest.

The above-mentioned factors are crucial in developing an app that helps your brand successfully connect with your user base. When done right, a mobile app can help you build brand presence, convert loyal customers into brand evangelists, and increase profit margins. As one of the top mobile application development companies in India, Goodworklabs boasts an enviable track record in delivering quintessential web and mobile applications. For more information, contact our technical experts today.

These key factors are crucial in developing a mobile application that helps your brand reach, grow, and connect at a deeper level. If you follow the golden rules to the T, you are bound to reinforce your brand presence and increase your ROI by adding more customers. GoodWorkLabs, is the leading mobile application developer based out of Bangalore, India, and the San Francisco Bay Area, US. Should you require any help in building a mobile application, then reach out to us at +91- 9863077000 or [email protected].