Marketing Bot- What is it?

Since time immemorial, there has been a lot of changes in technology which has only benefitted marketing and its attributes. Again, there is one consideration in artificial technology, which is becoming a hot topic to support online marketing. – the Bot.

Bots and chatbots are emerging as an integral part of automated technology, which are way too appealing to perform simple tasks with ability to respond as a human and interact like them.

Marketing ‘ChatBot,’ as the name suggests, is an interface integrated with channels like Slack and Facebook to revert to any customer query related to products. Rather than making customers wait for all day long for the revert, ChatBots can make it quick and real-time. This is not the end – the Bots can also collect and save the data for future insight of the customer and its behavior.

Who all are using Chat Bots?

Service-oriented companies which are looking for serving their customer queries in real time are using the chatbot. The prominent industries to name some are- travel industries, ecommerce industries and many more.

So, if you are willing your company’s marketing sales to be benefited with Chat Bots too, here are top 5 Chat Bots to consider.

Top 5 Chat Bots in Marketing

1. ManyChat

These days, Facebook has become a great deal for businesses as 75% of consumers are using it. So, if you have a Facebook Page of your company then ManyChat is the option for you. It will help you respond instantly to any Facebook query. You can also set auto-responses with keywords and post management on your page as well.

Other benefits

• 2 minutes required to set it up
• No coding is needed
• Targets only genuine news to your subscribers
• Automatically adds subscriber and updates everyone

2. SurveyBot

SurveyBot also works on the same interface as ManyChat does. With this bot, you can create marketing surveys to collect useful data from Facebook messaging. It behaves like a real human by using Answer Piping, re-engagement and conversational logic; it also uses 12 question types to put up right questions.

Other benefits

• Behaves more like a real human
• Collect information from subscribers
• Analyze survey results
• Build lead generation

3. MotionAi

With an amazing visual interface, Motion.Ai stands out as one of the most powerful bots. This bot is easy to set up and allows you to draw your own flowchart and chat diagram. Motion.Ai allows you to get bot templates and additional apps to get you started.

Other benefits

• Minutes to launch the bot
• Owns a bot store to choose templates
• 2 bots can be built
• 1000 messages per bot

4. Chatbot

Mr. Chatbot is specifically designed for ecommerce industry, which uses Chatbot technique of Facebook Messenger. It basically uses AI (Artificial Interactions) to drive sales. So, create your ecommerce Chatbot with Mr.ChatBot and see the difference.

Other benefits

• Responses within a few seconds
• Language usage according to users
• Signed up users will get Newsfeed and special promotions

5. Assist

Assist has a big name as it is used by Hyatt, one of the customer services oriented companies. This chatbot offers a platform for all types of conversation, doing away with the pre-defined scripts specifically for the travel, shopping, and hospitality domain.

Other benefits

• Fast working platform without pre-defined scripts
• Natural language processing
• Realistic interaction with customers

These chatbots signify everything that is right with the user experience delivered by way of engagement with the customer. When you are building a chatbot, the above 5 products would emerge as stellar examples of how a chatbot should be devised, designed, and deployed.

GoodWorkLabs rated as Top Mobile App Developer in Bangalore by Clutch

We are pleased to announce that GoodWorkLabs has been ranked under the top iOS and Android app developers in Bengaluru!

Clutch is an independent research firm based in Washington, DC, which conducts independent reviews for tech companies like ours. Analysts rank companies that provide similar services using a unique algorithm which allows potential clients find their best possible partner.

While Clutch provides rankings on IT categories ranging from cloud storage providers to digital marketing agencies, their most competitive category is app developers.  

Among the ranking matrix, GoodWorkLabs has been ranked as the third best mobile app developer in Bangalore with raving client reviews from clients globally.

In a recent review, the founder of a startup gave us a glowing five-star review for our prototype of his iOS ride sharing app:

We are happy to add Clutch’s award to our growing list of recognition american companies such as Deloitte and Google.  

Please check out our profile on Clutch if you would like to read more reviews.

Clutch identified the best agencies and developers in India based on a long-standing proprietary research methodology that evaluates each company on its market presence, demonstrated by the services offered, clients served, and quality projects.

We are super happy that GoodWorkLabs is part of this prestigious ranking and has been trusted by users globally.

You can read the entire press release here.

Elon Musk – The Tech Savior

Elon Musk is doing everything in his power to achieve a perfect future. And he is the only businessman doing it. He has several innovative companies that work to better the future of the world. And the tech media has gone crazy over him.

Musk has become the “cool” face of technology. He is regarded as one of the most innovative businessmen in the world with SpaceX, Tesla, Hyperloop, OpenAI, and many more.

However, Musk does one thing no businessman does. He allows other companies to use his patents. He wants to promote growth of technology instead of promoting his company.

With his expertise after founding and running multiple Internet companies such as Zip2 and PayPal, it was fairly easy for Musk to create the next Internet company with a higher chance of success, but instead he chose in some of the most difficult industries: Space and Electrical cars because he believed in these causes.

Musk felt the need to get people inspired in space exploration, the need to prove that electric cars can be successful and those are the things that drove him to do what he did even when the chance of success was very low.

It takes a genius person to code a simple space survival game (called Blastar) at the age of twelve and scale that vision to founding a multi billion dollar giant (SpaceX) with the goal of making human life interplanetary and ensuring our existence, dealing with many obstacles and challenges along the way, something no one’s ever done before.

It takes a genius person to visualise an online payment system and go from there to starting an electric car company in Silicon Valley and remain more profitable than General Motors and Ford, something that’s never happened since 1954). From outsourcing the Hyperloop transportation idea to investing in SolarCity, OpenAI and NeuraLink, nobody is more conspicuous in looking like they’re saving the world, but Elon is actually doing a tremendous job. Sure, he loves the limelight and is flawed. But he’s achieved more than what most can only dream of in their lives and that’s what makes the hype deserved. There’s no stopping him.

“I don’t ever give up. Never. I mean, I’d have to be dead or completely incapacitated.”

In an interview when he was questioned about Eugene Cernan and Neil Armstrong’s criticism and testification that privatising space industry and allowing SpaceX government funding is a bad idea. He could do so much more from where he stands now.

His Achievements

– He could change the face of space industry by himself and a small dedicated team of spacex by making reusable rockets ultimately decreasing the cost to travel to space.

-His small team of AI has been able to beat the world champion of dota2 recently

-He started building underground tunnels from his Boring company which will solve the traffic problems in US.

-His Tesla has already got the order of more than 400000 units.

As with his many companies his ultimate goal is solving a problem and bringing a major positive change in human’s life, not just creating another product or offering another service that many other companies already do.

There are many car companies out there, but what makes Tesla unique is the fact that its cars aren’t built with the mere idea and purpose of taking people from place A to place B, they are made with the purpose of bringing a change, to prove a point and to set an example for others that an environmental friendly electric car is not only possible but better in so many ways.

The hype around Elon Musk and his companies is completely justified. He is trying to save humanity by foreseeing the future and the risks involved.

Honestly, he is the real life Tony Stark!

Which Is The Better Option React JS or React Native?

React JS is front end library developed by Facebook. It’s used for handling view layer for web and mobile apps. ReactJS allows us to create reusable UI components. It is currently one of the most popular JavaScript libraries and it has strong foundation and large community behind it.

React Native is a mobile framework that compiles to native app components, allowing you to build native mobile applications, iOS, Android, and Windows, in JavaScript that allows you to use React JS to build your components, and implements ReactJS under the hood.

Both are open sourced by Facebook.

In general the concept is the same. You write JSX on both platforms. The only difference is that the rendering mechanism that React uses is different from each other.

React JS uses react-dom implementation to render the components to the DOM. This library is actually way larger than React JS itself. React Native has their own implementation of rendering components for native platforms. 

• Both have their own rendering mechanism
• React Native has a flexbox way of styling instead of regular CSS for the web
• React Native has to be compiled to native code where ReactJS can be used directly in the DOM

The React JS Benefits

• DOM (document object model) is a viewing agreement on data inputs and outputs. React’s virtual DOM is faster than the conventional full refresh model, since the virtual DOM refreshes only parts of the page. The interesting part is, the team at Facebook wasn’t aware that partially refreshing a page would prove faster. Facebook was just looking for a way to reduce their re-build time, and partial DOM refresh was just a happy consequence. This increases performance and faster programming.
• You can reuse code components in React JS, saving you a lot of time.
• The rendering of your pages completely, from the server to the browser will improve the SEO of your web app.
• It improves the debugging speed making your developer’s life easier.
• Even to those unfamiliar with React, it is easily readable.Many frameworks require you to learn an extensive list of concepts which are only useful within the framework. React strives to do the opposite.
• You reap the benefit of all the advancements in the Java language and its ecosystem.

The React Native Benefits

• React Native comes with Native Modules and Native components that improve performance. Unlike Cordova, PhoneGap, and other cross-platform frameworks that render code via WebView, React Native renders certain code components with native API’s.
• React Native comes with all the advantages that React.js brought you. React.js focuses on a better UI, so those benefits remain.
• You don’t have to build the same application for iOS and Android, separately as React Native allows your developers to reuse the common logic layer.
• React Native’s component-based structure allows developers to build apps with a more agile, web-style approach to development than most hybrid frameworks, and without any web at all.
• If you know JavaScript, React Native will be easy to pick-up, allowing most front-end web developer to be a mobile developer. All you need to know is JavaScript, platform APIs, some native UI elements, and any other platform-specific design patterns and you’re set.
• No need to overhaul your old app. All you have to do is add React Native UI components into your existing app’s code, without having to rewrite.
• Native app development usually means inefficiency, slower time to deployment, and less developer productivity. React Native is all about bringing high speed, responsiveness, and agility of web app development along with effectual processing and best user experience to the hybrid space, to provide your users with a native app experience.

React is a framework for building applications using JavaScript. React Native is an entire platform allowing you to build native, cross-platform mobile apps, and React.js is a JavaScript library you use for constructing a high performing UI layer.

To put it in simpler terms, React is ideal for building dynamic, high performing, responsive UI for your web interfaces, while React Native is meant to give your mobile apps a truly native feel.

Walk-in interviews for HR Recruiters (IT field)

Are you someone who can easily spot talent?

Are you a go-getter and have amazing people management skills?

Then we want you!

GoodWorkLabs is looking for experienced HR recruiters in the IT field who can work on head hunting people for latest IT technologies.

Job Description (HR Recruiter)

• Should have an experience between 3 years and 7 years
• Must have worked on recruiting activities for IT technologies such as Java, Angular, iOS and Android app developers etc.
• Experience in conducting mass HR drives to meet targets
• Should have good attitude and must have great people management skills
• Responsible for complete end-to-end IT recruitment activities.

Preference will be given to candidates who can join immediately or within 30 days

If you think you perfectly fit the bill, then just drop in for an interview:

Date: 28th & 29th Sept, 2017

Time: 10 am to 5 pm

Venue: GoodWorkLabs, 4th floor, Akshay Tech Park, EPIP Zone, Whitefield Bangalore

You can also send in your resume to careers@www.goodworklabs.com

All the Best!

Google Turns 19 With An Out Of The Box Doodle

19 is quite old in tech years, but now a household name, Google is standing strong and is slated to be stronger in the coming years. Google is not just a name anymore, it is everything that we need literally.

“In 1997, one of Google’s co-founders, Larry Page, had just arrived at Stanford University to pursue his P.h.D in computer science, Of all the students on campus, Google’s other co-founder, Sergey Brin, was randomly assigned to show Page around. This chance encounter was the happy surprise that started it all. “ reminisces the company on its official page.

From there, the two came together with a common goal in mind: to organize the world’s information and make it universally accessible and useful, a mantra that would go on to become Google’s mission statement.

Google celebrates with 19 Doodles from the Past

The world’s most used search engine Google is celebrating its 19th birthday with an unique Doodle. The doodle allows users to play games in their homepage through a surprise spinner.

And guess what? There are 19 such surprise games that takes the user down a memory lane.

In  this latest doodle for Google’s 19th anniversary, users are asked to spin the birthday wheel which pops up games such as Pac Man, Halloween Spells, the musical puzzle celebrating Beethoven’s 245th Birthday and many more.

The new games that were added to Google’s Doodle for its 19th anniversary include Snake and Tic Tac Toe and millions of users are bound to be hooked on playing these fun and iconic games on today’s Google doodle.

If you haven’t tried them out yet, then just head on to the google search page and spin the wheel of surprise! And in case you don’t like what you see, just spin again!

Happy birthday, Google! 

Python VS C++

Python and C++ are extremely different languages, and most of the differences aren’t strictly advantageous in one direction or the other. That said, for most uses, it’s easy to pick a side and make a good argument for or against particular language and implementation features. 

Python and C++ when compared with each other can lead to a lot of opinions. Each programmer will have his own opinion and we have tried to compile a few of them to give you a clear perspective. 

• Memory management: C++ doesn’t have garbage collection, and encourages use of raw pointers to manage and access memory. It differentiates between heap and stack, and it requires you to attend to values versus references. C++ requires much more attention to bookkeeping and storage details, and while it allows you very fine control, it’s often just not necessary.
• Types: C++ types are explicitly declared, bound to names, checked at compile time, and strict until they’re not. Python’s types are bound to values, checked at run time, and are not so easily subverted. Python’s types are also an order of magnitude simpler. The safety and the simplicity and the lack of declarations help a lot of people move faster. Speaking of…
• Language complexity: C++ is a beast of a language. The spec is 775 pages of language legalese, and even the best C++ developers I’ve known can be caught up short by unintended consequences in complex (or not so complex) code. Python is much simpler, which leads to faster development and less mental overhead.
• Interpreted vs compiled (implementation): C++ is almost always explicitly compiled. Python is not (generally). It’s common practice to develop in the interpreter in Python, which is great for rapid testing and exploration. C++ developers almost never do this, gdb notwithstanding.

The Essential Differences 

C++ tries to give you every language feature under the sun while at the same time never abstracting anything away that could potentially affect performance. Python tries to give you only one or a few ways to do things, and those ways are designed to be simple, even at the cost of some language power or running efficiency. 

In many cases, Python’s philosophy is an advantage because it lets you get most tasks done more easily and more quickly with less mental overhead. Of course, they also share many similarities: they’re both strongly at home in the OO paradigm; they both have a generally imperative feel with some not-entirely-comfortable functional features; they both have exceptions; they both have minimal, library-based concurrency support. 

Specific advantages of Python

• Especially clean, straightforward syntax. This is a major goal of the Python language. Programmers familiar with C and C++ will find the syntax familiar yet much simpler without all the braces and semicolons.
• Duck typing. If an object supports .quack, go ahead and call .quack on it without worrying about that object’s specific type.
• Huge standard library. Just to pick some random examples, Python ships with several XML parsers, csv & zip file readers & writers, libraries for using pretty much every internet protocol and data type, etc.
• Great support for building web apps. Along with Ruby and JavaScript, Python is very popular in the web development community. There are several mature frameworks and a supportive community to get you started.

Some advantages of C++ over Python 

• runtime performance is better and more predictable
• can be used for systems programming, like an Operating System
• can target just about every known platform including embedded systems
• good way to learn low-level programming

The software development companies prefer Python language because of its versatile features and fewer programming codes. Nearly 14% of the programmers use it on the operating systems like UNIX, Linux, Windows and Mac OS. Python is a robust programming language and provides an easy usage of the code lines, maintenance can be handled in a great way, and debugging can be done easily too. It has gained importance across the globe as even computer giant Google has made it one of its official programming languages.

The Design Thinking Approach

Even though Design Thinking has been there for many years now, the aspects related to this commendable process have now evolved. And, the primary reason behind it is the gradual increase in online products and services.

As we know that Design Thinking is not just a way to deal with the design of a product but is a platform to create a complete brand for a business. With the advancement of technology, new methods have been introduced for keeping up with a proper Design Thinking process that may help in creating a better product. And, the new aspect has encompassed an ideology for the betterment of digital products and services as well.

• Focus on the emotional side of user’s experience

This aspect is not a new one. Building up user’s experience with a touch of emotion has been termed as empathy where a design thinking process uses the experience of the consumers to understand what they need and want. Being an emotional aspect, it is harder to deduce in terms of quantitative values, but it does reflect a powerful message over a customer who is looking forward to get a new product or service from you. It is believed that a product or service that is connected with the emotional sides of its user is more likely to perform well in terms of sales.

• Designing of diagrams for solving complexities

Design thinking process has been widely used for developing physical products so that their intangible and complex issues can be removed while researching. Even for services, design thinkers use physical models such as blueprints, data flow charts, diagrams, etc. to communicate, define and explore with other thinkers and solve any problems that may occur with the service. The aspect is still quite practical in the current world for the betterment of products.

• Using Prototypes for Design Thinking

Another aspect that has been a successful implementation for designing quality products is the use of prototypes. Whenever a new product or service is to be created a prototype model is created for better understanding. While diagrams are capable as well, a prototype offers a much more space and functionality with which design thinkers can communicate and end up with various solutions to any comprehensive situations.

Moreover, prototypes are a good way to interact with users as well. A model that has been created for demonstration tends to let users understand what the product will be used for and what benefits it would provide to them. In addition, a prototype model that can be demonstrated in front of the audience is a far better way of communicating than a complicated diagram.

• Failure tolerating culture

Design thinking process considers failure of designing a product as a learning step to achieve a better one. Even the best of companies have failed in designing products and services once or many times in their business period. And, there is no shame in failing in this aspect.

Creating products and services in the current scenario is not that different from how it used to be in the past. You will find that most aspects are just an evolved versions of the Design Thinking process that have been used in the past. Nevertheless, all these aspects are built to help create better products.

Are You Googled?

The Google story begins in 1995 at Stanford University. Larry Page was considering Stanford for grad school and Sergey Brin, a student there, was assigned to show him around. By some accounts, they disagreed about nearly everything during that first meeting, but by the following year they struck a partnership. Working from their dorm rooms, they built a search engine that used links to determine the importance of individual pages on the World Wide Web.

And as they say rest is history. Google has dominated our lives in the past decade or so. However, most of us are unaware of many aspects about Google.  So, today, we bring to you some amazing facts about the company that rules the world, Google.

1. Google has the largest index of websites in the world

Google has a index with more than 3 billion websites. When this index would be printed, you’d get a 130 miles high stack of paper. Google searches through all these websites in less than half a second. This also shows the importance of SEO, you’re audience will have too find you’re website between this large index of sites.

2. The original name of Google was Backrub

Later, the company wanted to change their name, that’s how the name:Google was born. After all, Google is a misspelling of the word: Googel, the mathematical term for a one with hundred zeros. This name would reflect the company’s mission to make all information accessible too the world. That worked out pretty well, don’t you think?

3. Google Rules Internet

On August 16, 2013, Google was not reachable for 5 minutes, in that time the global Internet usage was decreased by 40%. This fact shows how important Google is today. When people can not search for the website that they are looking for, people make less use of the internet.

4. 16% to 20% of all searches have never been searched before on Google

This means that Google gets millions of searches every day that have never been done before. SEO systems have to keep themselves informed of these new developments in order to remain up-to-date. A slight mistake or a discrepancy in a keyword can hamper your page ranks.

5. The first tweet from Google 

The very first tweet by Google was in Binary Code which literally meant ” I’m feeling lucky”. Today, Google has 12.2 million followers on Twitter. 

6. The First Google Storage Was Made From LEGO

Legend has it that the reason for the LEGO construction was that the Google guys needed an easily expandable, and cheap way to house 10 4 GB hard drives, and LEGO fit the bill. Whether the primary colors of the bricks used were the hues that went on to inspire the Google logo’s design is up for debate, but we’d guess it wasn’t just a coincidence.

7. Google domain was sold off by mistake

A guy bought “Google.com” domain for just $12 in 2015 when Google mistakenly put its own domain name on sale.

Google took the domain back and awarded the buyer about $6006.13, still a pretty small amount when you consider that IT’S GOOGLE, the most visited website on the internet. If you look at the amount, it is Google written in words.