CommonFloor.com is India’s leading online real estate platform that combines property search, apartment management, and vendor management. It caters to a person’s complete residential requirements. It is funded by Google Capital and recently acquired by Quikr.com.
The ‘CommonFloor’ platform enables an end-to-end and hassle-free interaction – from searching for an apartment to facilitating interactions within an apartment community, to connecting to relevant service providers. CommonFloor.com has the largest number of property listings with more than 1 lakh residential projects listed on its platform from over 200 cities. CommonFloor Edge is their mobile application.
How did GoodWorkLabs help CommonFloor succeed?
GoodWorkLabs is an award-winning mobile app development and UI UX design company in India, US, and Europe. GoodWorkLabs comes with extensive hands-on experience in building and deploying cutting-edge technologies for mobile apps and UI UX design. GoodWorkLabs did not only create an engaging mobile application for CommonFloor.com, but also helped them analyse the pulse of their digital audience by conducting extensive research. This helped GoodWorkLabs develop a mobile application with all the touchpoints to keep the platform engaging and drive effective results.
Since its inception, CommonFloor Edge has seen the best of the digital world, and with this project, they went a little more ahead of their competitors. They have observed a great level of engagement on their mobile application post this project.
GoodWorkLabs believes in paying attention to minute details such as color codes, fonts, visual designs, and the latest technologies that can scale up your business process. Adding to the aforementioned, they also go an extra mile to help businesses leverage their go-to-market strategy, reach a vast audience, and thus transform the way enterprises work. Competitor analysis, brand positioning, customer feedback features, billing and integrations are also some of the areas GoodWorkLabs help apart from creating top-quality technology for your business.
How did GoodWorkLabs go about with this project?
GoodWorkLabs team designed and developed the CommonFloor Edge Android app that is used by real estate agents and property developers to:
- List their properties
- Increase their presence on the portal
- Increase sales leads
- Respond to prospective clients
- Use it as a CRM tool and increase their business
GoodWorkLabs began the project with a ‘design-first’ approach and using the Lean UX methodology to firstly understand the target audience, conduct user research, fine-tune the features, and arrive at a possible minimum viable product (MVP) to go live with. Their expert UX team created prototypes using Invision prototyping tool to validate the user journeys, interaction model, visual design acceptability and other nitty-gritties related to UX. Once, they had an impressive proof of concept (POC) ready, they rolled up their sleeves to begin the development.
The development team followed the Agile Software Development Methodologies (SCRUM) to develop CommonFloor Edge, an Android App that allows real estate builders post listings of their property, view prospective customers, utilize it as CRM tool and overall increase profits.
What were the achievements of this end-to-end mobile app development?
GoodWorkLabs developed an android application that:
- Helped CommonFloor increase sales with effective and efficient UI UX Design
- Designed one seamless common platform for the entire lead flow or lead cycle – from sales to CRM
- Facilitated two-way interactions between users and developers
- UI UX Design
- Android App Development
- Testing and deploying
- User research
- Android Native (JAVA)