Best UX Design Agency in New York, USA
GoodWorkLabs houses one of the best design studios in the country and has helped many companies such as Avaya, Apple, Sesame Street, Samsung, ST Dupont, Finbudy and host of other start ups build path breaking designs and UI/UX.
Our Process – The Lean UX Approach:
We believe that neat and clutter-free design helps brands communicate better with their customers. User empathy and attention-to-detail are the top most priority for designers at GoodWorkLabs.
We follow a Lean UX strategy and start off by understanding user situations and their possible solutions. We then use this research to create basic wire-frames and then craft prototypes in successive iterations, making changes wherever necessary until we hit the perfect balance.
Following this routine, we create impressive UX designs that score heavily on both visual appeal and content. Through a series of repeated tests and optimizations, we arrive at a balanced, high impact UX design.
Here are the phases of UX design –
UX Analysis – Discovery of ideas and brainstorming, after that we analyze your business objectives, requirements, project details and provide our feedback that would help to build a better product. We will capture the user journeys and analyse the user personas. Deliverable – Information Architecture
UI Wireframes – Black & white prototypes of your future project. Wireframes help to solve usability issues, build functionality and interactions. This is when we convert your user journeys into interaction model. Deliverable – UI Wireframes
Visual Design – Visual design is a visualization of wire frames. These are the colored high fidelity mock-ups. It’s how your future product will look and feel. We know trends, we know everything about colors and identity. Deliverable – Visual Design PSDs (raw/open files)
Prototype – We will provide a dummy app that can be used to check all the flows and interactions using an interactive prototyping tool such as Invision tool. This is how the final apps will and should look and feel.
UX Testing – We deploy tools and constantly monitor the effectiveness of the UX, UI and visual design, and make continuous changes to ensure great user traction, engagement, conversions, monetisation and other aspects of product / app dynamics. We also do quick tests, including A/B testing.
Why partner with GoodWorkLabs for your UX designs:
Everything we build has to be beautiful and aesthetically appealing to the eye. The best companies in the world have trusted GoodWorkLabs to design the UX and Visual designs for their mobile apps, games and products.
We have also been reviewed on Clutch.co as one of the leading UX design companies. Read what some of our happy customers have to say about their experience of working with us –
Clients and Awards:
Over the last few years, we have helped both Startups and Fortune 500 companies to break free of their shackles and reach new heights of online success with our rich, engaging UX designs.
Our UX designs for the EkStep Genie app won great appreciation at the International Design Center in Berlin. The app was selected based on its user centric design and effortless user experience. Read more about the award here.
GoodWorkLabs was also the core technology and design partner for Nandan Nilekani’s EkStep initiative which was recently been talked about by Bill Gates at his tour to India.
Our Success Stories:
GoodWorkLabs designed and developed an iOS and Android based mobile app for Boston based company KlubHub.
KlubHub is a social networking app that helps users earn loyalty and reward points and attend events nearby. The challenge here was to create an easy-to-use interface that encouraged users to locate near by events and easily refer it to friends. The user experience had to be outstanding and the GoodWorkLabs design team created an intuitive design that helped KlubHub reach its goals.
Read the case study here
Get in touch with the UX Experts:
Many reputed companies in San Francisco and globally have benefited from our UX design services. For us, this acts as a catalyst and as an inspiration to do better work and translate your designs into reality.
If you are looking for world class UX design services, then this is the right place to be!