How AI can help you find LOVE in 2019

Dating apps are increasingly taking the help of AI!

 

It is apparent that you will have used a dating app at least once, even if you never dared to admit it openly in your social circle. The premise of most dating apps is the same; take a look at the picture visible with a little information and then decide to take a swipe left or right. These swipes determine your rejection or interest to the profile of a particular person respectively.

AI for dating apps

 

During development stages, these dating apps were a little cluttered and confusing to move through. Today, however, you can just bid a farewell to hours of mindless swiping through numerous profiles. Thanks to Artificial Intelligence.

Dating apps are increasingly taking the help of AI to help users suggest places to go for a first date, indicating the initial remarks that can be said to the person at the other end. To make the matter all the more intriguing, these apps even assist you in finding a partner who resembles your favorite celebrity.

Until very recently, smartphone dating apps like Tinder left the task of asking someone out and making a date go well to people who were using the app. Gradually, this led to fatigue in the users who had to keep searching through a lot of profiles without too much success.

This is why the online dating sector turned over to take the help of Artificial Intelligence and get people to arrange dates in their real lives, acting more like a dating coach of sorts.

These newly found utilities of Artificial Intelligence, where the computers are programmed to develop human processes like thinking or decision-making have been highlighted time and again, signifying its importance.

 

Uses of Artificial Intelligence for Dating Apps

 

If anything, dating websites and applications have established themselves as the new benchmarks when it boils down to getting the first date for yourself. This is why as we mentioned above, many websites and app owners are trying to use something different on the lines of AI to ensure and provide the users with a fantastic overall experience.

Here we look at how AI is improving the dating lives of users along with the user experience of a dating app or website as a whole-

1. Help find better matches

Being the most obvious use, of course, AI for dating apps helps to improve the matching of people with their potential dates. There are two pretty remarkable methods through which this is happening. The dating app Hinge has recently been observed testing a feature which they call Most Compatible that takes the help of machine learning in finding better matches.

The feature monitors how people behave on the app. This behavior involves the kind of content a user has previously liked. The function aspires to serve as a matchmaker to find you, people, with whom you matched with on the platform prior.

The dating sites presently are as good as the data they have. Keeping that in mind, the dating sites are increasingly making use of technology and suitable data to filter out the matches for their users. There are many cues like emotion in communication, revert times and the size of profiles too.

2. Keeps things in moderation

Keeping things moderate on dating apps is very important for two essential reasons. It is evident that you wish that people have an overall positive user experience. If people have to continuously swipe with the fear of accidentally getting a fake account, they will ultimately switch over to some other app.

Moderation has also become essential to protect the app company itself. Many authorities are taking down any web platform which is not severe for sex trafficking and related crimes.

This has left with moderation not being an option anymore for brands, effectively going them with two options- manual moderation or automation enabled by computer vision (CV) moderation. Only one method out of the two helps a dating app scale and moderate more content at lower costs, and that method is computer vision.

3. Prevents security concerns

For any user of dating apps, security is one of the prime concerns. One negative experience is more than enough to turn people away from a specific app permanently. It is essential that dating apps take this very seriously and invest in measures to make their platforms secure to the maximum possible extent.

Getting every individual with enough help for a date is going to be impossible, and this is why companies will have to depend on AI to take care of this issue. An app called Hily gives the users a “risk score” that provides a user with passing ID verification, past complaints, the extent of conversation with other users and time spent on the app.

An individual with a high-risk score can be blocked on the app by the other users from sending their private information to the particular profile. The app can also detect when a photo has been tampered and then blocks such users too.

4. Provides great & useful user content

The final use of dating apps for the dating scene in 2019. Many factors make a dating app interactive and user-friendly where they can move to have a good time. Selfie images and information related to the profile of an individual are part of the content which is available on such apps.

AI can be used to provide better advice to users as to what they could do to improve their dating profile and visibility. For instance, online dating coach Greg Schwartz used face recognition model Clarifai to create an app which could recognize the standard errors that people tend to make in the photos they use on certain dating apps like using the images of fancy cars and bikes to get an impressive looking profile.

While not everyone has the same opinion that Artificial Intelligence is going to help them out in finding the love of their lives, the trend is currently on the rise, and it will be fascinating to see how things further unfold within this year.  

To know more about how AI can help your business, reach out to us:

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3 ways how Chatbots can provide better Customer Service

How Chatbots can help with Customer Service

The road to high sales goes via the street of customer experience. Customers desire a quick and easy solution to their problems. Hence, companies are expected to fulfill this demand.

The rise of chatbots has improved communications between businesses and brands. While customers leverage self-help, businesses can build stronger relationships and increase sales.

Here, in this article, you will find 3 fundamental ways how chatbots are improving customer service.

Chatbots in customer service industry

1. Responding quickly and engaging with customers

Businesses are avoiding delays in responding to customer’s requests. The goal for businesses is to resolve a query immediately. And a live chat assistant helps in achieving that goal. Customers are notified about the chat availability to resolve their queries at any time.

Wells Fargo uses a Facebook chatbot to resolve issues of their customers. Customers get to ask questions regarding credit cards, deposits, transactions and the locations of ATMs.

Similarly, the Bank of America has their own digital assistant. Customers are allowed to choose text or voice messages to ask their queries.

Chatbots use a pre-decide pathway of conversation. However, if the query is not according to the program, they can direct customers to the FAQ section of the platform. So, customers at least get a quick response to their queries.

Engaging customers is also an essential part of customer service. Experts think that chatbots can become operational in brand engagement as well. Engaging consumers allows them to become a customer of your business.

A consumer can learn about a brand or product during a chatbot conversation. Businesses are using chatbot to promote their updated products or new products. Whole Foods is using chatbot to provide upcoming recipes to their customers. A user can select an ingredient emoji and find recipes that include that ingredient.

2. Answering simple questions and reducing customer service cost

Most questions asked by customers are simple. But they all take time, which is why businesses are required to pay their service agents. Chatbots are capable of reducing that cost for good. There is no need for a large team of representatives. A single chatbot is enough to resolve simple queries from hundreds of customers.

Chatbots bring accuracy and cost-effectiveness to customer service. You can program a chatbot with simple questions and their responses. This way, customers get immediate engagement and the business gets to save money.

3. Being available 24/7 for customers

Every business presents customer service with continuous availability. A business that is available 24/7 is more reliable for customers. But with human representatives, you require a vast team to accomplish continuous assistance.

However, chatbots can stay available all the time. They stay active all the time and engage customers. Hence, you can have a small team of support staff and handle a vast group of customers.

Final words

If a customer is unsatisfied with your service, you can sell anything to him or her. In fact, you lose more customers due to bad service. That is when chatbot comes into the picture to improve customer service and enhance your ability to sell products and build a reputation.

How Chatbots add value to the Recruitment Process?

Chatbots in Recruitment

Did you know that 74% of the candidates for a job recruitment drop out after starting the job application process? The lengthy process and reams of paperwork are some factors for this stat. How good would it be if technology could present a solution that takes out the tediousness from the entire recruitment process?

Well, technology already has a solution ready that fits in perfectly in this context – chatbots

Chatbots in recruitment

What is a chatbot?

A chatbot is an AI programme that converses with humans in a meaningful and contextual way. Their ability to be accessible to customers round the clock adds multiple business advantages. They not only elevate user experience but also reduces costs of maintaining full-time customer support personnel.

Because of the immense business value that a chatbot offers, it finds applications in multiple industries. The recruitment industry is the latest one to have enjoyed the benefits of having a chatbot. Mya and Job Pal are two examples of chatbots that are revolutionizing the recruitment industry to a great deal.

 

How can a great chatbot make recruitment effective

1. Save time and money

Chatbots have evolved to be smart and useful. Right from sifting resumes to answering initial queries from a job applicant, it can do it all without the need for an actual executive to sit in front of a computer to carry out these tasks. It can also determine if a particular job opening is aligning well with a particular candidate during a conversation.

2. Application process made more effective

A chatbot is a better option to engage in the initial phase of candidate application. It can save time and get the needed information by taking the course of a natural conversation. This way the high chances of midway drop-outs through the application process can be brought down significantly.

Even if the candidate leaves midway, the chatbot can nudge him/her later on in subtle ways to try and get the entire application process carried out. From scheduling appointments for interviews to sharing information on new job openings and letting the candidate know about the application status, a chatbot can help make the job application process less cumbersome.

 

3. Pre-screening process made transparent

The traditional interaction between a recruiter and a candidate is filled with uneasy periods of silence post the interview. A chatbot can help fill this gap by a pre-screening process and making the entire activity an interactive and transparent one.

By instantly providing information on approval or rejection, the candidate can take the next appropriate step. This transparency of application process helps candidates get a quick update on the status of their job applications and reduces a lot of back an forth procedures for the HR management and candidate.

4. Automate routine tasks

Mechanical tasks such as sifting through resumes, scheduling interviews, and internal coordination are routine yet necessary tasks within the recruitment activity. With a chatbot, all these routine tasks can be easily automated and HR professionals can focus on more complex activities such as employee branding, improving the outreach and other management related aspects.

To wrap up, while many recruiters feel that chatbots are likely to make jobs obsolete, the fact remains that they actually make the recruiters’ job more powerful and effective rather than making them redundant.

4 Exciting Technologies To Look Forward To In 2018

Technology Trends in 2018

Digital experts and tech giants have always talked about the importance of innovative computing technologies. These processes and methodologies will develop and bring down market costs to a great extent. The opportunity to innovate interactions will initiate organizational growth. Every organization would like to stay ahead of the growth curve, and that’s where they need the support of unique technologies.

What do the statistics state?

When it comes to assessing the growth and development of technologies, there’s no denying the contribution of tech giants like Apple, Amazon, Microsoft, Facebook, and Alphabet. These ventures together contributed a lot to the total market gains. In fact, federal investments in the digital market will touch the $95 billion mark by 2018. Now, we know how the technology market is going to shape up in the coming years.

Identifying the promising and prospective technologies at this juncture will be a great thing to do. We must have a look at the four exciting technologies that are expected to leave a mark in 2018!

Technology trends in 2018

1. IoT

Internet of Things is crucial, and it’s here to stay. According to market sources, a whopping $6 trillion will be allotted for IoT solutions within five years. If we take a look around, we will surely come across numerous smart homes.

People are already living in smart homes, waking up to smart alarms, and having smart voice assistants at home. The trend will increase over time, and the time isn’t far when every process will get automated. Internet of Things has already made an indelible impact, and it will continue to rule the tech arena in 2018 too!

 

2. Virtual Reality

It is highly imperative to track the growth of VR in 2018. Revenues of VR content will rise from USD 2274.24 million (2017) to USD 13964.98 million (2020). Head Mounted displays revenue too will rise from USD 3243.12 million (2017) to USD 6498.26 million (2020).

Although, this particular technology is taking giant strides towards development, there’s still room for improvement. Creation of attractive content and high-value services would be important. VR will stay, grow, and excel if experts innovate and improvise the VR-supported modules.

3. Chat-Bots

Enterprises across the globe consider customer service to be an integral aspect of their services. Consumer satisfaction is highly important, and this is where smart consumer-facing chat bots making all the difference to the CX industry.

Chat bots humanize machine interactions, thus helping you develop a personalized camaraderie with consumers on the other end. Advanced bots also leverage AI to ensure interactive UX. Looking at its ability to generate business with 47% of the consumers, the trend will surely grow and reach new heights by the end of 2018!

4. Augmented Reality

With the two most popular tech giants, Google (ARCore) and Apple (ARKit) making the first move, startups and other ventures will try their best to invest in AR. The sector is expected to grow in the next 4 years to touch $83 billion per year by 2021. The top brands are already planning to incorporate AR strategies looking at this disruptive trend.

Signing off

These trends will determine the market for innovative technologies in the coming year. If you are working in the digital sector, it’s high time to wait and watch out for them!

Want To Complement Your Sales Team? Here Are 5 Popular Chatbots

Marketing Bot- What is it?

 

Since time immemorial, there has been a lot of changes in technology which has only benefitted marketing and its attributes. Again, there is one consideration in artificial technology, which is becoming a hot topic to support online marketing. – the Bot.

Bots and chatbots are emerging as an integral part of automated technology, which are way too appealing to perform simple tasks with ability to respond as a human and interact like them.

Marketing ‘ChatBot,’ as the name suggests, is an interface integrated with channels like Slack and Facebook to revert to any customer query related to products. Rather than making customers wait for all day long for the revert, ChatBots can make it quick and real-time. This is not the end – the Bots can also collect and save the data for future insight of the customer and its behavior.

 

Who all are using Chat Bots?

 

Service-oriented companies which are looking for serving their customer queries in real time are using the chatbot. The prominent industries to name some are- travel industries, ecommerce industries and many more.

So, if you are willing your company’s marketing sales to be benefited with Chat Bots too, here are top 5 Chat Bots to consider.

 

5 Popular ChatBots To Learn From

Top 5 Chat Bots in Marketing

 

1. ManyChat

These days, Facebook has become a great deal for businesses as 75% of consumers are using it. So, if you have a Facebook Page of your company then ManyChat is the option for you. It will help you respond instantly to any Facebook query. You can also set auto-responses with keywords and post management on your page as well.

Other benefits

  • 2 minutes required to set it up
  • No coding is needed
  • Targets only genuine news to your subscribers
  • Automatically adds subscriber and updates everyone

 

2SurveyBot

SurveyBot also works on the same interface as ManyChat does. With this bot, you can create marketing surveys to collect useful data from Facebook messaging. It behaves like a real human by using Answer Piping, re-engagement and conversational logic; it also uses 12 question types to put up right questions.

Other benefits

  • Behaves more like a real human
  • Collect information from subscribers
  • Analyze survey results
  • Build lead generation

 

3. MotionAi

With an amazing visual interface, Motion.Ai stands out as one of the most powerful bots. This bot is easy to set up and allows you to draw your own flowchart and chat diagram. Motion.Ai allows you to get bot templates and additional apps to get you started.

Other benefits

  • Minutes to launch the bot
  • Owns a bot store to choose templates
  • 2 bots can be built
  • 1000 messages per bot

5 Popular ChatBots To Learn From4. Chatbot

Mr. Chatbot is specifically designed for ecommerce industry, which uses Chatbot technique of Facebook Messenger. It basically uses AI (Artificial Interactions) to drive sales. So, create your ecommerce Chatbot with Mr.ChatBot and see the difference.

Other benefits

  • Responses within a few seconds
  • Language usage according to users
  • Signed up users will get Newsfeed and special promotions

 

5. Assist

Assist has a big name as it is used by Hyatt, one of the customer services oriented companies. This chatbot offers a platform for all types of conversation, doing away with the pre-defined scripts specifically for the travel, shopping, and hospitality domain.

Other benefits

  • Fast working platform without pre-defined scripts
  • Natural language processing
  • Realistic interaction with customers

These chatbots signify everything that is right with the user experience delivered by way of engagement with the customer. When you are building a chatbot, the above 5 products would emerge as stellar examples of how a chatbot should be devised, designed, and deployed.

The Future Of ChatBots

The Chat Bot Revolution

 

Significant developments in AI and the rapid proliferation of messaging applications have led to the growth of chatbots. We will surely come across a multitude of tasks that are performed and executed through messaging apps and software. It is no wonder that Juniper’s new research finds that chatbots will lead to a cost savings of $20 million in 2017 which will multiply to a whopping $8 billion by 2022.

Foreseeing the The Future Of ChatBots

It’s here that we come to the crucial point. Does the widespread popularity or increased usage of these bots point at a specific opportunity? Does it actually talk about a trend that’s going to rule the tech arena in future? Finding answers to these crucial questions is what we plan to do with this blog!

The recent developments in the world of chat bots

Chat bots have come a long way from just being communication aids to integrated messaging software. Companies are taking a keen interest in providing services and solutions around this technology. Cases in point –

  1. Microsoft’s own bot framework to allow development of chatbots
  2. Facebook acquires Wit.ai
  3. IBM acquires Cognea

App usage recession

There’s no denying the utility of apps even till this day! Dynamic, highly functional, and innovative applications have completely transformed the way people work and do business. However, things began to change from 2015. Apps weren’t the ‘hot’ property anymore as the app market was struck by severe recessive forces.

If we refer to what Google has to say about this, we will find that an average user has nearly 36 applications on his smartphone. However, 80% of those apps aren’t used regularly. That explains the situation quite clearly. If you want your app to get noticed and used on a daily basis, it has to be relevant and rank amongst those few apps which find applications in day-to-day functioning. While social media apps are the most popular ones, it is the gaming applications that follow suit.

Foreseeing the The Future Of ChatBots

The emergence of Chatbots

What we need to find out is how chat bots are different from apps? Are they reincarnations of an application or distinctive entities? Let’s take a look!

Businesses today share one point of similarity. Each of them strives hard to ensure 100% satisfaction for consumers. Whether it’s a small-scale business or a huge venture, customer service and support are critical to its growth and development. It is here that chat bots enter into the scene. Every consumer or buyer will wish to gain personalized experiences while associating with a brand and chat bots can make it happen for them.

What’s the future for chatbots?

We can’t depend or rely on technologies entirely when it comes to ensuring 100% customer satisfaction and support. Human intervention is always necessary. However, chat bots ensure logical, transparent, and clear communications. You will have them right within your applications, and no matter what you speak will get recorded. So, there’s no chance of ambiguities or confusions.

As far as the current market trends suggest, chat bots are heading towards a bright future. Let’s keep our fingers crossed and wait for the final results!

How Chatbots Will Redefine UX Designs?

Chatbots and UX Design:

Delivering seamless customer experience is the top most KRA for many web and app developers. But are they really scoring well on this front? How can customers get 24 x 7 support in the face of personnel constraints? How can user engagement be lifted with timely, prompt, and accurate support, right when they need it?

Chatbots emerge as viable answers to address these critical questions.

How does a Chatbot Provide Value to Your Business?

  • Offers personalized services
  • Caters key consumer experiences, including Customer Service, Content Interaction, and Productivity
  • Offers simple, seamless, and engaging platform to consumers
  • Helps businesses to respond faster to consumers
  • Assist you to distribute content with higher information dissemination rate
  • Helps in delivering targeted content as per user’s feedback or past records
  • Works as a source for lead generation
  • In the future, the platform can be used to incorporate AI and machine learning for responding to customer inquiries

How Chatbots will redefine UX Designs

Here is how we feel Chatbots will re-define UX Designs

1. Defines the Problem Clearly

Chatbots are one of the most popular platforms that can help your define your marketing and branding strategies, before you actually invest anything into development. It helps you to identify a user problem that you have a solution for, and can help you analyze its capabilities for being a business opportunity.

2. Helps in Analyzing and Measuring Success

It is agreeable that many game-changing products have not delivered their expected results, just because the development team failed to identify the key performance indicators (KPIs). Since your bot has the capability to impact your business in a positive way, it can assist you to design certain metrics that can assist in showcasing success rates, when pre-defined goals are met.

3. Offers Better Understanding of Customers and their Preferences

The platform assists in segmenting information as per persona groups and develop user stories by deciding with whom the bot will interact, how it will behave, and what purpose it will serve. It not only helps you to understand your target users’ feelings, but also assist in customizing the application as per their requirements and preferences.

4. Helps in Deigning UX Conversational Flow

Unlike designing screens, the bot enables you to design a UX conversational flow that will answer queries as per bot’s intelligence. In the designing phase, developers will think of all the potential questions, answers, and logic paths that the bot will require communicating with humans in an efficient manner.

5. Ensures a Personalized Experience

Lastly, the most important factor is the bot’s personality, and it should link directly to your brand. Start with naming your bot, and work on its presentation styles, appearance, and other vital factors to deliver a personalized experience to your wide and trusted customer base.

Conclusion

Providing a fascinating experience to customers by the way of timely support helps in keeping them engaged with your brand. It can also assist in capturing important details to let your business improve and expand.

Undoubtedly, users would wish to access something that can answer their queries at the earliest and can assist them in better decision-making. If your bot can do that, then it can bring tremendous success to your current business activities and can enhance the chances of overall growth.

Ready to start building your next technology project?